Audience
Businesses seeking for a Data Management Platform
About SK planet DMP
SKP DMP it is the No.1 DMP in Korea that supports corporate marketing activities by holding and utilizing SK Group's representative service user data. Non-identifying data is being supplied from over 94% of SK Group companies such as SKT, SKB, STOA, and SKP. We have 130 million ADIDs and cookie IDs by including the usage behavior of various services from commerce to mobile broadcasting in DMP. Secure reliable and safe data directly from the only DMP ICT family that directly receives data from SK group companies. The demographic/behavioral data was elaborately classified based on Audience, and it was reorganized to suit the domestic situation to increase the utilization of marketing.
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Integrations
Company Information
SK planet
Founded: 2011
South Korea
www.skpdmp.com/main.php
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