Audience
Premium publishers
About PubMatic
By putting the publisher first, we help our clients realize the full potential of their digital assets providing marketers with transparent access to high-quality inventory. With a long-term focus on building solutions that solve the most pressing industry problems, we have remained at the forefront of sell-side innovation for years. We provide valuable audience insights and sophisticated, machine-learning algorithms to enable top-tier monetization across devices, channels and ad formats. PubMatic has created a global infrastructure to activate meaningful connections between consumers, content and brands, at scale. Giving you the power to make smart, strategic decisions is essential. Our product vision is to provide clients with a full advertising technology stack. More than that, we created a system that is adaptive, where each component is extendable and customizable.
Popular Alternatives
PropellerAds
PropellerAds is a multisource advertising platform providing access to unique traffic sources and AI-based ad-serving/optimization tools for media buyers, agencies, brand owners, and affiliate marketers.
The main platform’s benefits are:
- Multiple exclusive traffic sources in a single advertiser’s account
- Exceptional traffic quality and purity ensured by the latest anti-fraud software
- Demographic and Interests Targeting for Push ads
- In-Page Push – a traffic type that allows you to target iOS and Mac devices
- Direct Click traffic for Popunder campaigns that might boost your CR up to 120 times
- CPA Goal – a new-generation optimization tool that ensures your campaign will reach the conversion price you set with no effort on your part
- Precise statistics and A/B testing tools
The company is also a member IAB Europe and has a ISO/IEC 27001 Safety Certificate.
Learn more
Simpli.fi
Our flagship offering, the Simpli.fi Programmatic Marketing Platform, enables the efficient purchase of highly-targeted impressions on multiple real-time bidding (RTB) advertising exchanges. With Simpli.fi, programmatic marketers can use unstructured data to extract unlimited value from display and mobile advertising. Simpli.fi enables marketers to target, optimize, and report on display campaigns at the individual data element level— just as local advertisers can with pay for performance search— increasing accuracy and eliminating waste. Simpli.fi is the only programmatic marketing solution purpose-built for unstructured data. While many of our competitors use general-purpose technology licensed from another vendor and build features upon a third-party infrastructure, Simpli.fi develops proprietary unstructured data technologies. Simpli.fi offers DSP, DMP, and SSP.
Learn more
WhizzCo
We believe that an open market, is a healthy market. Our mission is to help you get the best results from your existing and new content recommendation vendors. An independent technology provider empowering publishers to optimize their yield, WhizzCo's services are enabled for over 40 of the world's leading content recommendation vendors. Our content recommendation widget can be implemented with a single line of code. It is easy to implement, flexible, and customizable. Our implementation team will have you up and running in a few days. WhizzCo's machine learning yield engine optimized already more than 50 billion impressions. We empower publishers to work with the best content recommendation partners of their choice.
Learn more
Sharethrough
Sharethrough powers modern programmatic display & video ads designed to fit in and stand out. Empowering marketers and publishers to easily modernize their advertising strategies to reach and respect their audience. We’re picky about the placements we choose. Once we've found a place for an ad to live, our tech goes to work. It applies a Dynamic Ad Template to adapt the message to fit in to the look and feel of its surroundings, driving the best possible performance. Perfectly designed native advertising™ that scales to reach any audience. Enhanced Ads are for buyers seeking the performance benefits of native advertising™ using the creative assets you already have. Simply target Sharethrough as a standard display or standard outstream source and your ads will automatically fit in and perform. The Sharethrough technology enhances advertiser creatives to deliver better performance and user experience.
Learn more
Integrations
Company Information
PubMatic
Founded: 2006
United States
pubmatic.com
Videos and Screen Captures
You Might Also Like
Our Free Plans just got better! | Auth0 by Okta
You asked, we delivered! Auth0 is excited to expand our Free and Paid plans to include more options so you can focus on building, deploying, and scaling applications without having to worry about your secuirty. Auth0 now, thank yourself later.
Product Details
Platforms Supported
SaaS
Training
Documentation
Support
Phone Support
Online
PubMatic Frequently Asked Questions
PubMatic Product Features
App Monetization
Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads