Backstory
Backstory is an AI-powered sales pipeline intelligence platform designed to help revenue teams understand deal health, manage pipelines, forecast outcomes, and improve sales execution. The platform connects with CRM, email, calendar, meeting, and other sales systems to automatically capture calls, meetings, contacts, and account activity. Its AI analyzes engagement signals, historical performance, coverage gaps, risks, and opportunities to estimate close likelihood and explain why individual deals may be progressing or slipping. Stakeholder mapping helps teams identify the people involved in an opportunity and understand where important relationships or contacts may be missing. Backstory also provides deal-specific recommendations, AI sales coaching, renewal and retention insights, forecasting, and pipeline management tools.
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Salesify
Discover why deals are won or lost. Speed up your sales cycle with our generative AI-driven insights, recordings, deal insights, sentiment, and coaching. Unlock immediate insights into action items, objections, and pain points to understand where your deal stands. Never miss another step to learn more about your prospects. Increase your demo conversion rate by 25%-40%. Learn where to make improvements on your next call. Capture every detail not just the transcription with precise meeting analytics through Salesify. Automatically generate personalized AI follow-up emails based on meeting content and outcomes. Within an organization, AI coaching provides tailored guidance and insights to both teams and managers, aiming to optimize performance, improve communication, and streamline. Enhances sales techniques, such as objection handling and negotiation skills, improves conversion rates, and personalizes customer interactions.
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Spekit
Spekit is the modern sales enablement platform that unifies sales content and learning, and enables reps in their flow of work with AI Sidekick, the most contextual Just-in-Time Sales Assistant™.
AI Sidekick uses contextual AI agents that leverage CRM, call intelligence, Gong, and email to understand a rep’s precise needs, then surfaces personalized coaching, messaging support, answers, and learning. Reps prepare for calls, follow up, and create tailored Deal Rooms and buyer experiences faster, leading to better deal execution, stronger relationships, and reduced ramp times.
This Just-in-Time Enablement approach is powered by sales content management that combines the best of DAP, KMS, CMS, and LMS. A centralized repository with AI editing, governance, and built-in change management combats content decay and keeps messaging consistent. Beyond AI-powered automation, Spekit provides analytics on content consumption and buyer engagement to optimize strategy and attribute revenue.
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Outreach
The Outreach Sales Execution Platform helps sales teams efficiently create pipeline and predictably close more deals.
Outreach is the only complete platform that empowers the entire sales organization — from sellers to front-line managers, sales leadership, and ops — to create and close more pipeline.
If you're looking to win more deals by personalizing, prioritizing, and analyzing sales activities, turn to Outreach. Outreach is the #1 sales engagement platform dedicated to make every sales team more effective at selling. From creating pipeline to optimizing sales workflows, Outreach helps to ensure that you achieve your sales goals. Top tools include sales sequences and dialer, sales email and tracking, outreach everywhere, sales intelligence, email and content templates, analytics and reporting, and coaching analytics.
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