Optable
End-to-end data clean room platform, integrated for activation. Publishers and advertisers use Optable data clean room technology to securely plan, activate and measure advertising campaigns. A new generation of privacy-preserving data collaboration software. Optable customers can collaborate with their customers and partners, including those who aren't Optable customers themselves. This can be done using the platform's Flash Nodes, allowing to invite other parties into a secure environment. Optable offers a decentralized identity infrastructure, allowing to build of private identity graphs. The infrastructure provides means for creating purpose-limited, permission data clean rooms that minimize data movement. Interoperability with data warehouses and other data clean rooms is key. The use of our open-source software allows third-party platforms to match data with Optable customers, as well as implement secure clean room functions for their own use.
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InfoSum
InfoSum unlocks data’s limitless potential. Using patented, privacy-first technology, InfoSum connects customer records between and amongst companies, without ever sharing data. Customers across financial services, content distribution, connected television, eCommerce, gaming, and entertainment all trust InfoSum to seamlessly and compliantly connect their customer data to other partners through privacy-safe, permissioned, data networks.
There are many applications for InfoSum’s technology, including standard ‘data-onboarding’ to much more sophisticated use cases that allow for the creation of owned identity platforms, the development of new data and advertising products, and the formation of entirely new marketplaces.
InfoSum was founded in 2015. The company has multiple patents, protecting its invention of the ‘non-movement of data.’ InfoSum is based in the US, UK and CE, with offices, and customers across Europe and North America. The company is poised for exponential growth
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Lotame
What is Lotame Spherical Platform?
Spherical is Lotame’s end-to-end data collaboration platform and helps digital marketers and media owners drive growth and innovation with actionable customer intelligence, data informed audiences, and identity powered activation.
• Actionable Customer Intelligence
• Data Informed Audiences
• Identity Powered Activation
Navigating the cookieless landscape doesn’t have to be a headache. With Spherical, onboard, unify, model, enrich, and activate both known and unknown first-party data in smarter, faster, and easier ways. Our unique blend of proprietary technology, mature partnerships, and data expertise help digital marketers and media owners obtain a multidimensional view of customers, and deliver personalized messages across all domains and devices.
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Anonymised
Anonymised is an ID-less data platform that enables publishers and advertisers to understand, reach, and measure audiences at scale without exposing any personal data. It facilitates audience targeting by allowing access to previously inaccessible audiences while maintaining privacy. It leverages granular audience data and predictive AI for customer discovery, aiding in the identification of new customers. Additionally, Anonymised offers attribution capabilities through cohort-based data to measure post-view conversions. As cookies become obsolete and privacy concerns rise, Anonymised provides a solution that balances performance and compliance. It connects publishers aiming to better monetize their audiences with advertisers seeking enhanced marketing performance. Anonymised's proprietary technology ensures scale, targeting accuracy, and privacy compliance. Publishers can monetize 100% of their audiences by targeting all consented users with cross-publisher audience data.
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