UltraGranular
UltraGranular helps you make your existing PPC search ad campaigns increasingly granular, because it makes it quick, fun, and easy to audit your search terms and find negative keywords. The result is usually a boost in click-through rate (CTR) and Conversion rates. Users typically still find new negative keywords more than a year after first starting to use our tool. More than just a negative keyword tool, UltraGranular also suggests ideas for CTR-boosting callout ad extensions, as well as sitelinks. After finding negative keywords, PPC agencies and campaign managers can automatically generate professional PDF reports for their clients, that show the work you are doing for them, as well as an estimate of upcoming savings and a percentage optimization rate. There's a free version available without signup and all pro accounts come with a free trial period.
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Semrush
Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility.
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Aori
Aori is a set of tools to help you conquer Google and Microsoft Ads, offering modern solutions for marketers to create high‑performing campaigns that get better results. Its SEM Tool lets you build Single Keyword Ad Group (SKAG) and Single Theme Ad Group (STAG) campaigns for Google and Microsoft Ads much faster than with native editors or web interfaces, employing industry‑proven structures that increase performance and simplifying creation and maintenance, while the Microsoft Advertising SKAGs Tool integrates directly with Microsoft Advertising so you can build SKAG campaigns without exporting from Google. The Budget Manager provides a high‑level overview of campaign performance, adheres to strict budgets, automates tasks such as preventing over‑ and underspend, and redistributes budget to high‑performing campaigns within the Aori ecosystem and the Ecom Tool extends these capabilities to ecommerce advertising.
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SE Ranking
SE Ranking is an all-inclusive, cloud-based search engine optimization (SEO) platform for webmasters and marketing professionals. Intuitive and easy-to-use, SE Ranking offers a complete set of tools for comprehensive tracking of keyword positions, site auditing, analyzing competitor SEO and PPC strategies, keyword suggestion and grouping, website ranking, backlink monitoring, automated professional reporting, and more. By leveraging SE Ranking, users can easily keep track of their website’s keyword ranking in multiple countries, cities, regions, and languages in real-time across Bing, Google, and Yahoo.
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