Badho
At Badho, we are transforming the way India’s millions of Kirana stores and thousands of distributors do business. Our focus is simple yet powerful: make general trade seamless, efficient, and financially inclusive.
With 8 lakh+ retailers, 10,000+ distributors, and 1,100+ brands on our platform, we are building a technology-driven ecosystem where trade happens faster, smarter, and without unnecessary bottlenecks.
• For Retailers: Badho enables shopkeepers and Kirana store owners to source inventory effortlessly through our Buyer App. They get access to multiple distributors, competitive prices, and real-time brand schemes—all in one place.
• For Distributors: The Badho Seller App helps distributors receive, manage, and fulfill orders digitally, reducing manual processes and improving operational efficiency.
• For Brands: We offer a transparent way to distribute schemes and reach more retailers, ensuring that brand promotions and offers are effectively utilized.
Learn more
Botree DMS
Botree DMS is an end-to-end Distribution Management Software designed for FMCG businesses to digitize and automate their secondary sales processes. It enables complete visibility into primary and secondary sales, streamlines operations across stakeholders, and ensures real-time insights for faster decisions.
Key features include:
Secondary order booking and fulfillment
Distributor claim and scheme management
Inventory management and billing
Integration with primary ERP systems
Real-time reporting and dashboards
With Botree DMS, companies can manage trade promotions efficiently, reduce turnaround time, and improve productivity across the distribution ecosystem. It is scalable, easy to onboard, and helps brands maintain better control over their indirect sales operations.
Learn more
TradeEdge
TradeEdge provides insights from distributors and retailers across the demand value chain to accelerate growth in emerging as well as developed markets. TradeEdge is a cloud based solution that enables brands gain maximum channel visibility, new distributors, improve retail execution and reach new markets faster. Our strong capability in data management, harmonization, rapid distributor onboarding and exceptional support across the traditional and modern trade channels sets us apart from the competition. TradeEdge also helps bridging the institutional voids in the emerging markets where brands have low penetration of organized retail. Nearly 90% of sales in the emerging markets is driven by complex distribution networks comprising thousands of distributors and millions of small retailers.
Learn more
ShipBob
ShipBob is the leading global omnifulfillment platform designed for businesses of all sizes, providing them access to best-in-class supply chain capabilities.
The ShipBob platform provides merchants with a single view of their business and customers across all of their sales channels and enables them to manage products, inventory, orders, and shipments, and leverage real-time analytics and reporting.
ShipBob enables merchants to optimize fulfillment operations in their own facilities with ShipBob's WMS (ShipBob's proprietary warehouse management system), or outsource it completely to have their orders picked, packed, and shipped for them at over 60 fulfillment centers across the United States, Canada, Europe, and Australia.
By providing proprietary fulfillment software, comprehensive support, and dozens of tech and retail partnerships, ShipBob enables brands to build a scalable, affordable fulfillment strategy and fulfill orders with seamless omnichannel connectivity.
Learn more