Audience

Enterprises in need of a marketing resource management solution to plan, execute, and monitor their marketing campaigns

About Infor MRM

Infor Marketing Resource Management (MRM) is a scalable, easy-to-use solution used by marketing departments worldwide. The solution allows you to coordinate all your marketing activities, including omnichannel and direct campaigns, with comprehensive tools for digital asset management, resource management, project management, budget and cost tracking, creative approval processing, capacity planning, and analytics. Infor MRM helps you to rationalize marketing processes that are your key business drivers, establishing centralized automation and best practices to optimize your internal marketing activities and ensure compliance with industry regulations. With Infor MRM software, you gain mastery over your marketing calendar, marketing financials, marketing workflows, and digital asset library. The solution’s robust business intelligence tools generate contextualized actionable reporting data.

Integrations

Ratings/Reviews

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Company Information

Infor
Founded: 2002
United States
www.infor.com/products/customer-experience-suite/mrm

Videos and Screen Captures

Infor MRM Screenshot 1
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Product Details

Platforms Supported
Cloud
Training
Documentation
Live Online
Webinars
In Person
Videos
Support
Phone Support
24/7 Live Support
Online

Infor MRM Frequently Asked Questions

Q: What kinds of users and organization types does Infor MRM work with?
Q: What languages does Infor MRM support in their product?
Q: What kind of support options does Infor MRM offer?
Q: What type of training does Infor MRM provide?

Infor MRM Product Features

Brand Management

Change Management Not Supported
Approval Process Control Not Supported
Asset Management Not Supported
Artwork Management Not Supported
Fulfillment Distribution Not Supported
Project Management Not Supported

Campaign Management

Lead Management Not Supported
Event Triggered Actions Not Supported
Contact Database Not Supported
Channel Management Not Supported
Email Marketing Not Supported
Multi-Campaign Not Supported

Digital Asset Management

Asset Categorization Supported
Asset Library Supported
Customizable Branding Supported
Reporting/Analytics Supported
Search/Filter Supported
Version Control Supported
Workflow Management Supported
Asset Sharing Not Supported
Brand Control Not Supported
File Conversion Not Supported
Metadata Management Not Supported
Mobile App Not Supported
Search Within Document Not Supported
Watermarking Not Supported