Audience

Companies that want to optimize their websites for better conversions and customer experience

About Google Optimize

Engage your website visitors like never before. Create personalized experiences and run website tests — for free. Optimize is natively integrated with Google Analytics, so you can quickly understand how your website can be improved. Easily run tests on your website’s content to learn what works best for your visitors, including A/B, multivariate, and redirect tests. One size never fits all. Customize your website experience to suit each type of audience. Drive better results from your own screen in minutes. Create custom landing pages for your Google Ads and convert more visitors into customers. Set up your first website test in minutes and save time with our visual editor. Explore this feature and more to better optimize your customer journey. Optimize natively integrate with other Google solutions, saving you valuable time while increasing efficiencies across your team.

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Pricing

Free Version:
Free Version available.

Integrations

See Integrations

Ratings/Reviews - 2 User Reviews

Overall 5.0 / 5
ease 4.5 / 5
features 5.0 / 5
design 4.5 / 5
support 4.5 / 5
More Reviews Write a Review

Company Information

Google
Founded: 1998
United States
marketingplatform.google.com/about/optimize/

Videos and Screen Captures

Play Video Google Optimize Screenshot 1
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Product Details

Platforms Supported
SaaS
Training
Documentation
Support
Online

Google Optimize Frequently Asked Questions

Q: What kinds of users and organization types does Google Optimize work with?
Q: What languages does Google Optimize support in their product?
Q: What kind of support options does Google Optimize offer?
Q: What other applications or services does Google Optimize integrate with?
Q: What type of training does Google Optimize provide?

Google Optimize Product Features

AB Testing

Surveys
Heatmaps
Multivariate Testing
Audience Targeting
Statistical Relevance Analysis
Campaign Segmentation
Visual Editor
Funnel Analysis
Test Scheduling
Split Testing
Landing Pages / Web Forms

Personalization

Recommendation Engine
Website Personalization
Abandoned Cart Saver
Contextual Targeting
Experience Management
Campaign Segmentation
Behavioral Targeting
Account Based Marketing
A/B Testing
Content Analytics
Customer Profiles

Google Optimize Additional Categories

Google Optimize Reviews

Write a Review
  • A Google Optimize User
    Manager
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "About Google Optimize"

    Posted 2021-08-04

    Pros: It has all the tools I need for optimization my business processes. Works pretty fast and gives the most accurate information.

    Cons: Some features don't have detailed statistics about some things.

    Overall: I would highly recommend you use this Google product with some other third-party software solutions, if you want to get the most accurate and objective information.

    Read More...
  • A Google Optimize User
    Data analyst
    Used the software for: 1-2 Years
    Frequency of Use: Weekly
    User Role: User
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Best Optimizer tool"

    Posted 2020-08-16

    Pros: It's very easy to deploy and implement on any website. It helps to optimize and give the best user experience for website visitors. Google Analytics integration supports gives easy to analyze user behavior.

    Cons: Overall it's an outstanding optimizer tool.

    Overall: It's a powerful tool to improve website user experience. Overall I use Google Optimize to deliver and offer the best user experience to customers on my business website. It helps me gain more visitors.

    Read More...
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