Mimir
Mimir is a web-based market intelligence platform focused on the U.S. aerospace and defense sector. It brings together public-record information about contractors, contract awards, solicitations, weapon platforms, suppliers and parts to help business-development and strategy teams explore markets, qualify opportunities, review competitors and trace supplier relationships. Users can browse market overviews and limited previews, search company, award, platform and National Stock Number (NSN) records, view supplier maps, and use Ask Mimir to ask questions grounded in connected defense data. Paid subscriptions add deeper research, data exploration and CSV exports, while team plans offer shared access, tailored data delivery and analyst support. Coverage and mapped relationships vary by record and source.
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Shikenso Analytics
In the world of sports, esports and entertainment, understanding the true impact of sponsorships is crucial. That's where we, Shikenso Analytics, comes in. Founded in Germany in 2017, we are driven by the ambition of transforming intuition-based decisions into data-backed strategies. Leveraging industry-leading AI technology, we make sponsorships quantifiable in real time, measuring generated media and brand values for a granular a
Shikenso’s comprehensive toolkit includes image recognition, audience analysis, audio and voice tracking, and text sentiment analysis. It is designed to help brands understand and enhance their visibility and engagement across various channels, such as broadcasts, OTT, live streams, online media, and social media.
Our approach simplifies the complex, making actionable insights accessible for rights holders and brands. With Shikenso, you're not just guessing; you're knowing. Let's navigate the future of sponsorship together, backed by data.
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Nielsen Sports
We keep score at Nielsen Sports. It's what we're built for and, more importantly, it's where we play best. Our approach to comprehensive sponsorship media valuation leverages data and insights to maximize opportunity and provide greater ROI to rights holders and brands. Combining expert human analysis, deep data resources and advanced AI to determine fair market value of sports sponsorships. Market-leading research to carve out insights and inform smarter business decisions mapped to your unique business challenge. Unlocks sports fans’ interests, media behavior, brand attributes and purchasing habits, and demonstrates how these factors impact sponsorship decisions. For more than 30 years, Nielsen has set the global standard in brand exposure measurement across all media formats - from linear and on demand to social. In the stands with the fans or in the studio with the broadcast talent, we have the knowledge and neutrality to determine the fair market value of sponsorships.
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Spot
Elevent teams AI technology with human expertise to detect logos on TV, the web or social media. We lend our media knowledge to all brand exposure to track and value sponsorship visibility. Get access to the most sophisticated tracking tool: in our tests, our AI software captured more brand hits than competing solutions. Forget about impressions. We have in-house media planners to get the exact market value rates for the most precise value assessment. You get a custom dashboard with your relevant data. No waiting: results can be updated on the go. Better understand sponsorship ROI by tracking value from broadcast and social media exposure. Increase sponsorship value by capturing the full extent of your assets. Improve as you go with powerful tracking and data all season long.
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