Audience
Marketers that need a powerful email marketing solution
About GatorMail
Part of the Workbooks suite, Workbooks GatorMail is an advanced email marketing tool enabling you to easily send automated, targeted marketing messages via email to any mailing list no matter how complex or dynamic. With Workbooks, you get CRM and email in one solution, out of the box! Segment your contacts based on their needs and interests, and easily target them with personalized and highly relevant messages that are going to close the deal. Get insight into who is a cold lead and who is a hot prospect and drive nurturing programs accordingly. Drip compelling content to leads either over time or via dynamic events to turn your stagnant CRM data into a sales generator. Drive your contacts to take action with an email message, and learn more about them as they respond and go to your website. Track their behavior as they browse – with Workbooks Web Insights, and gain valuable information that can help you follow-up in the most meaningful way, driving efficiency and sales.