FirmPlay

DSMN8 is the #1 employee advocacy platform, trusted by global brands like McKinsey, Nokia, and Dropbox. Our software makes it effortless for employees to become authentic brand advocates, social sellers, and thought leaders on social media. How DSMN8 works: 1. Centralize content in a custom-branded feed. 2. Enable employees to share approved content from desktop and mobile. 3. Measure results and ROI with the industry-leading analytics suite. Key Differentiators: AI-powered content creation: Generate share-ready social media posts in seconds, always aligned with your company's tone of voice. Boost Post: Advocates can amplify company or executive posts with one click, maximizing reach and engagement. Executive Influence: Elevate leaders on LinkedIn with dedicated tools for building thought leadership and delegating access securely. From marketing and sales to recruitment and internal communications, DSMN8 drives scalable results and measurable ROI.

Sprout Social’s Employee Advocacy platform empowers employees to become brand advocates by easily sharing approved content on their social networks. The platform helps organizations increase brand awareness and extend reach while reducing paid media costs through earned media value. Employees can share pre-approved messages that maintain brand consistency and compliance, minimizing risk. The platform supports content sharing across LinkedIn, X (formerly Twitter), Facebook, and Instagram via desktop or mobile apps. Employers can track advocacy impact with detailed analytics, measuring reach, engagement, and ROI linked to leads or web traffic. Overall, Sprout Social simplifies amplifying brand messages authentically through employees.