Filmgrail

Access over 10M moviegoers in the US & UK, linked to 350M online and offline transaction records, sourced directly from leading cinema exhibitors. Profile moviegoers and the potential audience for your film based on title-level demographic, behavioral and ticket purchase data, drawn from 4,600 films. Leverage Movio’s proprietary AI-based moviegoer recommendation engine, to identify and reach those moviegoers most likely to see your film across digital, TV and social media channels. Link campaign performance to actual ticket purchases to ‘close the loop’. Optimize media investment and use actionable audience insights for future campaigns. Access Movio’s dedicated studio-focused team of data scientists, statisticians and analysts for advanced insights. Move beyond demographics and connect with moviegoers based on their actual film-going behavior. Combine Movio’s proprietary machine learning algorithms with real-time data for powerful moviegoer and audience insights.

The Cinema Reopening Kit is a collection of specially curated features to help you adapt your cinema, with a strong emphasis on a self-serve experience, to keep both moviegoers and staff safe and comfortable when you reopen. Self-service focused actions including seat selection, food and beverage purchasing, and refunding bookings, all of which moviegoers can perform for themselves to minimise interaction and take the pressure off your support teams. Deep integration with the full Vista stack, including Loyalty, to help you push the right content, deals, and promotions that will efficiently incentivise your moviegoers. Exclusively allowing bookings that match your specific gap rules: one, two, or even three-seat gap options are available. If a moviegoer tries to select a seat that is too close for the rules you have set, your configurable error message will appear.