Audience
Ecommerce brands, online-store marketing teams, and agencies creating product advertising for Meta and Instagram.
About Figcel
Figcel is a web-based creative application for ecommerce brands and agencies preparing ads for Meta and Instagram. Users provide a storefront or product-page link; Figcel uses store content and brand materials to generate static ads, multi-slide and motion carousels, and accompanying ad copy. Users can choose visual styles, revise drafts and export creatives in social-ad formats. Plans provide monthly creative packs, while the Agency plan supports work across multiple client brands. The tool is aimed at online-store owners and marketing teams producing product-focused campaign assets, as well as agencies creating ads for ecommerce clients. A first creative pack is available at no charge; paid plans provide larger monthly allowances and multi-brand features. The outputs are prepared for Meta and Instagram placements rather than general-purpose graphic design or campaign publishing.
