Edmunds

Carvana is a U.S.-based online used car retailer and ecommerce platform that lets customers search, browse, finance, purchase, trade, and sell vehicles entirely online without visiting a traditional dealership. Users can explore a nationwide inventory of thousands of pre-owned cars, view detailed listings and photos, compare options, and see transparent pricing with no haggling, then complete financing applications, trade-in evaluations, and purchase contracts through the website from start to finish. Once a purchase is made, Carvana offers home delivery or pickup at one of its distinctive multi-story “car vending machine” locations in select markets, with some delivery options available as soon as the next day and a 7-day return policy that gives buyers time to try their car in the real world. It aims to simplify and streamline the often stressful car-buying process by removing sales pressure, reducing hidden fees, and providing a user-friendly digital experience.

Autotrader B2B is a suite of digital marketing, retailing, advertising, and analytics solutions for automotive dealerships designed to help dealers connect their inventory with in-market car buyers, capture high-quality leads, and close more sales on Autotrader and partner sites like Kelley Blue Book. It offers tailored Franchise and Independent dealer solutions, including listings packages that put new, used, and specialty vehicles in front of motivated shoppers with flexible exposure options, enhanced merchandising tools, and real-time performance analytics so dealers can optimize which vehicles draw the most interest. Its digital retailing tools enable shoppers to start the buying process online by estimating payments, valuing trade-ins, and applying for financing from any device, helping dealers move deals forward before in-store visits. Distance retailing features allow dealers to reach buyers beyond their local market by highlighting delivery and virtual selling options.