YouGov
On-demand access to an ever-growing source of consumer insights. Always-on audience research to over 24 million panel members in 55 markets. We call it living data. Constantly evolving, connected intelligence. Discover what your audience was thinking, feeling, doing, and buying yesterday, 5 years ago, and today. Actionable answers from your audience - from syndicated data and in-depth custom research to quick surveys and polls. Equip yourself with the knowledge to deliver more successful campaigns. With over 24 million registered panel members worldwide, YouGov helps you build the most complete picture of your customers’ complex lives. Our pioneering solutions help the world’s most recognized brands, media owners, and agencies to explore, plan, activate, and track better marketing activities. YouGov works continuously to remain the biggest, most representative, and most connected proprietary panel in the market.
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CitizenMe
CitizenMe is a global community of ‘Digital Citizens’ who use the CitizenMe app to gather data, surface data-insights about themselves, and to receive hyper-personalised products and services. Citizens happily share their data, on their terms, with the brands they love and with the causes they care about. For businesses this means always-on human data relationships. Hold anonymised, deep-data, conversations with thousands of real consumers in real-time. Provide intimate personalisation that delights customers (rather than creeping them out!), leading to personal empowerment, accelerated business growth, and a positive social impact for your brand. Know with live, in-the-moment surveys. Real humans with verified multi-variate data (we don’t do quick and dirty!), and stunning data visualisations, image galleries and interactive charts. Payment is pay-as-you-go and we’ve now simplified the pricing for you too.
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Keplar
Keplar delivers interactive models of your target customers using influencer audiences and 1st-party data. Assume nothing, deploy creatives faster than ever, and get enterprise scale at startup speeds. Keplar transforms lean marketing teams into customer-led creative powerhouses. Create customer-aligned text, image, and video assets with simulated customer feedback. Test multiple ideas at scale with simulated A/B tests, TURF tests, and analysis. Discover new audiences, influencers, and go-to-market strategies to increase product reach. Compare existing, aspirational, and competitor audiences to offer more personalized and differentiated products, services, and messaging. There are already too many pulls on your marketing resources. Keplar saves you time and money so you can focus on building a brand that transcends the ordinary. We’re working with leading consumer brands to make customer voices a critical part of innovation.
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TryMyUI
Watch videos of real people using your website and find out. Get your first 5 user test results free. Write a list of tasks you want users to perform on your website. Choose from a wide array of demographic factors to find the right users. Collect videos to hear what users are thinking and see where they’re getting stuck. Analyzing user testing videos is a time-consuming process, but with our Collaborative Analysis suite, turning user data into product action is fast and easy. Divide and conquer your results, then share key moments and findings efficiently to keep the team up to speed. Collaborative Analysis saves time and gets everyone engaged directly in user data. Scale up your research with crowdsourcing! The UXCrowd aggregates and ranks usability insights with crowd voting, so you can immediately see which issues were most important to users. Run more tests, find the big issues faster, and take action to improve your website, aided by the wisdom of the crowd.
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