Audience
Founder-led Indian D2C brands that sell through Instagram DMs and WhatsApp
About Behaf
Behaf is a WhatsApp-first commerce platform for Indian direct-to-consumer brands. Sellers upload products, prices and variants, then share a storefront link through channels such as Instagram so shoppers can browse, ask questions and place orders in WhatsApp. Its AI sales agent answers product and delivery questions, recommends items and bundles, and can send payment links. Behaf supports prepaid and cash-on-delivery orders, including COD confirmation before dispatch, and connects order handling with PayU payments and Shiprocket pickup, shipping and tracking. A seller dashboard organizes customer and order information and lets sellers review conversations or handle issues escalated by the agent. The service is aimed at Indian brands selling physical goods such as fashion, jewellery, beauty, wellness, food and home products, particularly those turning social-media interest and messaging conversations into sales.
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It plugs into your stack out of the box: storefronts (Shopify, WooCommerce, Magento, WordPress), ERPs (Odoo, SAP, ERPNext & more), and CRMs (HubSpot, Zoho, and more), with APIs and webhooks for custom workflows.
We also enable in-chat payments via leading providers like Peach Payments, Paystack, M-Pesa, Razorpay, Stripe, and others so customers can browse, pay, and reorder without leaving the conversation.
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Ochatbot
Ochatbot’s leading AI chatbot features are designed for ecommerce platforms for Shopify chatbots, BigCommerce chatbots, WooCommerce chatbots and Magento chatbots as well as B2B sales and support chatbot.
Lift revenues from 20% to 40% when the shopper engages with Ochatbot and reduce support tickets from 25% to 45%. No code, auto install AI platform. Our Pro and Enterprise plans include an eCommerce Guarantee.
Ochatbot engages customers overcoming sales obstacles, providing product recommendations, upselling and cross-selling, abandoned cart, and answering support questions including order tracking.
The AI chatbot communicates through NLP textual conversations becoming smarter over time about your products and services. The AI chatbot determines the customers AI Happiness Sentiment, Customer Reaction data along with marketing and sales insights.
Ochatbot also comes with 9 conversion optimization tools such as 80+ Leadbots, Offer Sliders, Popups, live chat and more.
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Pricing
Starting Price:
5% + ₹5 per order
Pricing Details:
Founding 100 rate: 5% of order value + ₹5 per shipped order, plus 18% GST on the fee. After the first 100 brands, the rate is 10% + ₹5 per shipped order + GST. No setup or monthly fee. Sellers pay shipping charges through their Shiprocket wallet.
Integrations
Company Information
Behaf Pvt Ltd
Founded: 2024
India
www.behaf.co
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Product Details
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Cloud
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