Araya Visitor Analytics

People counters are the foundation of our retail technology suite and are key to optimizing store performance. More than simply tracking the number of people who walk through the door, the data these solutions capture supports effective decision-making at a strategic and operational level – underpinning everything from staff scheduling to trend analysis and retail occupancy levels. Using cutting-edge people counting sensors and software, you can identify busy periods then deploy staff in the right places at the right time, and see how popular a display or product range is. With real-time footfall data and analytics, you can also see whether the layout and marketing activities are effective by understanding dwell time, engagement and conversions. Our people counting sensors guarantee at least 95% accuracy, allowing you to track footfall on an hour-by-hour basis to uncover current buying behavior and forecast trends.

Aquaji is proprietary software developed by Navori Labs, a Swiss innovator and global leader in AI-enhanced computer vision technologies. Aquaji interprets video feed from one or more cameras to produce reliable and comparable marketing analytics data to measure visitor foot-traffic and customer behavior in physical spaces. For continuous improvement, Aquaji count visitors and gathers demographic data, length of stay, wait time and attention span KPIs. The software can be used to manage physical stores, assess marketing activities, and improve customer satisfaction. Aquaji will help you understand your store’s traffic patterns, measure the impact of your advertising campaigns, test your product assortment, improve wait time perception, and optimize your staff levels to meet customer demand. When used in conjunction with Navori’s QL digital signage platform, Aquaji delivers targeted content to any display or device based on the audience profile.