Audience
Physical stores and brick and mortar businesses
About Ipsos Retail Performance
People counters are the foundation of our retail technology suite and are key to optimizing store performance. More than simply tracking the number of people who walk through the door, the data these solutions capture supports effective decision-making at a strategic and operational level – underpinning everything from staff scheduling to trend analysis and retail occupancy levels. Using cutting-edge people counting sensors and software, you can identify busy periods then deploy staff in the right places at the right time, and see how popular a display or product range is. With real-time footfall data and analytics, you can also see whether the layout and marketing activities are effective by understanding dwell time, engagement and conversions. Our people counting sensors guarantee at least 95% accuracy, allowing you to track footfall on an hour-by-hour basis to uncover current buying behavior and forecast trends.
Other Popular Alternatives & Related Software
RetailFlux
RetailFlux people counting software offers both the lowest cost solution and the most sophisticated analytic technology in the market. RetailFlux people counting solutions are based on our property Artificial Intelligence (AI) technology, called FluxVision. Our FluxVision based counting solution provides best-in-class data quality with the lowest implementation cost possible thanks to its AI core. That is, regular CCTV cameras are transformed into the World’s most accurate and versatile counter devices with the help of our unique AI software platform. The exclusive features brought by RetailFlux people counters include staff exclusion, occupancy and shopping time metrics.
Shopper footfall and conversion reports have become the most important metric in 21th century brick-and-mortar retail management tasks. Visitor counting numbers combined with sales figures reflect the most basic and beneficial KPI, namely conversion rate, in order to evaluate the performance of stores.
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V-Count
Visitor analytics is not just for the web. We live in a world where people are constantly on the move, and physical spaces need to be able to adapt. That's where V-Count comes in. We provide a fast and accurate way to count and analyze visitors in physical locations.
Our solutions are powered by our secure cloud-based Business Intelligence Platform (BIP) and the best-in-class Ultima AI sensor, with 99.9% accuracy.
Our customers are diverse; from retail to airports, museums, theme parks, to transportation, and every industry with footfall traffic. We designed the dashboards with the customer in mind; customizable and user-friendly - providing easy access for businesses to view each of their location’s performance at any time.
The future of people counting is here.
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Vemcount Retail Analytics
Vemco Group is an innovative software company with 18+ years of global retail experience in people counting and data analytics.
The company offers its innovative software for people counting and data analytics on a global scale, empowering retail, malls, entertainment, airports, and public institutions with deep customer insights.
Since 2005, our software platform, has utilizied the most accurate and reliable devices, driven savings, efficiency, and boosted conversions.
With 1000+ global clients and 25M+ daily counts, we're a leading retail and data analytics company. Expansion includes offices in South America (2013), Dubai (2019), North America, Sweden, Australia (2021), and Riyadh (2023). HQ in Denmark.
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Axiomatic People Counting
We've been leaders in people counting technology since 1994 and our experience and solutions have helped organizations across the retail, public, education and transport sectors. We offer a range of footfall counters from cost-effective beam counters to sophisticated overhead thermal time of flight and video systems, backed up with our software and reporting to offer powerful insights for our customers. We can help you gather powerful and accurate data whether it be your footfall, site occupancy, office space use or desk monitoring within your organization. We design each solution around your requirements provide on-going personal customer support and technical consultancy. Our technical team includes both software and hardware experts, ensuring the maximum industry experience is applied to your solution. Our Commercial and Support teams are committed to improving our ability to meet the different requirements of our customers.
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Integrations
Company Information
Ipsos
Founded: 1975
France
www.ipsos-retailperformance.com/en/
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Product Details
Platforms Supported
Cloud
Support
Phone Support
Online
Ipsos Retail Performance Frequently Asked Questions
Ipsos Retail Performance Product Features
Market Research
Data Management
Email / Online
Panel Management
Survey Management
Benchmarking
Compensation Management
Face-to-Face
Paper-Based
Phone-Based
Sample Management
Statistical Analysis