Audience
Organizations and marketers in search of an online software that helps them capture their users data through social login
About Appreciation Engine
Appreciation Engine is online software that helps you capture your users through social login, delivers you user insights you can take action on and deliver a better return on all your marketing and UA activities. Use AE Connect our customer identity and access management (CIAM) tool to capture your users online through social, gaming and streaming services. Implement social login easily in any app or website. Leverage AE Insights, our customer data platform (CDP), to analyze your users and deliver insights into niche interests of your users, the specific influencers they engage with, your competitors they talk to, etc. Know that your digital data is safe, secure and compliant with world-class privacy conscious software so you can protect your users and your business. Use custom seed lists to build unique audiences in Facebook & Google. AE audience seed lists drive up to 9x more online conversions.
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Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Pricing
Free Trial:
Free Trial available.
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Company Information
Appreciation Engine
Founded: 2011
Canada
get.theappreciationengine.com/how-ae-works/
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Product Details
Platforms Supported
Cloud
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