MikMak, a SPINS company, provides real-time commerce intelligence and orchestration software to help brands grow in real-time. Operating in 100+ countries with 8,000+ media and retailer partners worldwide, the MikMak Platform empowers multichannel brands to quickly understand what is working, take immediate action, and plan and optimize for the future.
Enable Commerce Everywhere with MikMak Commerce: Build seamless paths to checkout from any retailer across your entire media mix, leveraging AI for inventory accuracy
Measure the Omnichannel Outcome with MikMak Insights: Proprietary AI synthesizes complex data into actionable recommendations, revealing retailer sales impact, consumer behavior, and more
Plan and Optimize Future Outcomes with MikMak Aura: Connect full-funnel media spend to incremental retailer sales performance, providing real-time AI-powered intelligence to drive smarter, more profitable growth
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AuthorityTech is the world's first Machine Relations agency, placing brands in the Tier-1 publications that AI engines trust, retrieve, and cite.
Traditional PR was built for humans; AuthorityTech is engineered for the machine. Leveraging an unparalleled network of the top media brands in the world, the agency secures premium media coverage structured so ChatGPT, Perplexity, Gemini, and Google AI Overviews can seamlessly understand a brand, map it to its category, and cite it when buyers ask high-intent questions.
Coined by founder Jaxon Parrott and led in practice by Christian Lehman, Machine Relations unifies GEO, AEO, AI SEO, and PR into a single system for building machine trust through earned media.
How it works:
Map: The agency analyzes target categories and competitor LLM prompts.
Match: Aligns the brand narrative with authoritative outlets.
Place: Secures guaranteed placements via relationship-led outreach rather than cold-pitch volume.
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Muck Rack
Muck Rack is an AI communications platform that helps PR teams monitor coverage, find journalists, manage outreach, and report on earned media impact. The platform gives teams visibility across news, social platforms, industry voices, podcasts, newsletters, broadcast, print, and generative AI models. Muck Rack helps communications teams understand what is happening, why it matters, and how to respond with targeted media relations workflows. Its media database allows users to identify journalists, creators, outlets, and influencers shaping public conversations and AI-generated answers. Generative Pulse helps brands track visibility across AI platforms and uncover the sources influencing AI responses. Built for PR teams, brands, agencies, journalists, and media professionals, Muck Rack helps improve monitoring, pitching, reporting, and PR measurement.
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