33Across Lexicon Integrations

Beeswax is a best-in-class buying platform offering unified UI and workflows, unique data access, and premium curated omnichannel inventory. Built on the principles of transparency, customizability, and control, Beeswax enables you to access and activate premium programmatic. Log-level granularity enables Beeswax users to make the most of their programmatic data. Manage how you bid to prioritize cost savings or campaign pacing. Use the standard algorithms offered by traditional DSPs. Use bid modifiers for fast and easy control in the UI using a single variable. Use bid models for multivariate optimization, typically created based on insights from log-level data. Choose from multiple methods to optimize toward unique KPIs specific to your campaign. Avoid the “black box” approach and enable transparent optimization based on your campaign performance. Tailor your campaigns and reporting to achieve your goals.

Achieve all your branding and performance goals with the ASTRAD DSP platform. Everything on our platform, from a safe and transparent environment to a data-led focus, to innovative AI models, is designed to empower your marketing efforts. Take your campaigns up a notch, without the hard work of deciding where to place your ads. Spend less time stressing about ad placement with a DSP that uses data to place your ads in the right spots. So you can get back to focusing on reviewing analytics and seeing results. Scale your brand worldwide, our platform gives your ads a global presence. See how your campaigns are doing in real time and use in-depth analytics to tailor your ad strategies, all in one place. Place your ads in the exact locations to create the most impact. Access your audience across devices, such as desktop, mobile, tablet, and connected TV. Deliver your ads in places your target audience is already visiting.

Adagio's demand optimization solutions empower publishers to leverage unlimited demand sources, achieving unprecedented revenue levels while enhancing user experience, supply path optimization, and reducing carbon footprint. Trusted by over 25,000 publishers worldwide, Adagio offers future-proof technologies that satisfy publishers, advertisers, and users. Their platform addresses revenue leaks in the auction process, such as bid throttling, vRate and CTR targeting, bid shading, buyer warm-up algorithms, and timeouts, by developing technologies to offset these issues and help publishers increase earnings. Adagio simplifies the optimization of existing and new demand sources with any Prebid wrapper, providing tools like the Adagio Prebid Server to enhance direct seats and the Adagio Ad Exchange to connect with selected SSP and DSP partners seamlessly. Adagio's platform also offers comprehensive analytics and reports, providing insights into revenue KPIs across multiple dimensions.