Page 8 | Compare Business Software for Segment: November 2025 Reviews & Comparison

Lytics

Harness the power of first-party data to understand what your customers really want with Lytics, the customer data platform built for marketers. Lytics decision engine uses machine learning to interpret your customers' needs and help marketers deliver timely, relevant communications across multiple channels. Define your goals and let Lytics’ AI identify the levers you can pull to accelerate results and deliver ROI. Engage new and current customers with personalized messages and precision targeted campaigns. Maximize your impact with predictive marketing strategies shaped by your customers’ actions, not your assumptions.

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Fixel

Fixel is a fully automated segmentation tool that ranks your website audience based on their level of engagement. Our platform learns how users interact with your site, and by applying advanced machine learning algorithms, we highlight only those visitors that matter most.

Starting Price: $119 per month

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SiteSpect

SiteSpect is the leading A/B testing and personalization platform that enables growing businesses to test changes to their website, mobile experience, and other digital properties. SiteSpect enables you to test and personalize across the entire customer experience, from client-side look and feel to server-side functionality, engaging your website visitors with the right experience at the right time. SiteSpect is the most complete, powerful, and easiest solution for optimizing and personalizing your customers’ experiences. SiteSpect offers unprecedented site performance, scalability, data integrity, security, and the ability to optimize every part of the customer experience.

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mabl

Mabl is an intelligent, low-code test automation platform. Built for Agile teams, mabl is a SaaS solution that tightly integrates automated end-to-end testing into the entire development lifecycle. Mabl’s native auto-heal capability evolves tests as the application UI evolves with development; and the comprehensive test results help users quickly and easily resolve bugs before they reach production. Creating, executing, and maintaining reliable tests has never been easier. Mabl enables software teams to increase test coverage, speed up development and improve application quality - empowering everyone on the team with the ability to ensure the quality of the applications at every stage.

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Vitally

Empower your Customer Success team to create best-in-class customer experiences with powerful analytics, automation, and project management capabilities. Don't compromise between power and ease-of-use. Get your team up and running quickly with plug-and-play integrations and project templates, then create bespoke customer experiences with customization and automation that scales. Vitally unifies customer data across your tech stack so you can proactively identify trends and leverage insights for a world-class customer experience. Think CRM, product analytics, support tickets, emails, NPS, and revenue data—all in one tab.

Starting Price: $99.00/month

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Blueshift

Blueshift enables brands to automate and personalize engagement across every marketing channel. Blueshift's Intelligent Customer Engagement platform leverages patented AI technology to unify, analyze, and activate comprehensive customer data across all channels and applications. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey. Blueshift Customer AI combines agentic, predictive, and generative intelligence to help marketers scale 1:1 engagement—fast. From identifying high-value segments to automatically launching and optimizing campaigns, Customer AI does the heavy lifting—so your team can move faster, test more, and grow smarter. With 89% of marketing leaders saying AI helps improve timing, content recommendations, and personalized product delivery, it’s clear that smarter automation is now essential for growth.

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LiveSession

LiveSession helps you analyze users’ behavior, improve UX, find bugs, and increase conversion rates using session replays, and event-based product analytics. Visualization of your website’s hottest sections will enable you to increase the number of actions. Console logs will let you get rid of errors that lead to user’s irritation and, in the end - lower your conversion rates. Send product-specific events via our Javascript API to better reflect the user's experience. Enrich user sessions to build a single source of truth. Organizing visitors' paths into funnels, you will be able to analyze your customers' journeys to purchase.

Starting Price: $49 per month

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Blendo

Blendo is the leading ETL and ELT data integration tool to dramatically simplify how you connect data sources to databases. With natively built data connection types supported, Blendo makes the extract, load, transform (ETL) process a breeze. Automate data management and data transformation to get to BI insights faster. Data analysis doesn’t have to be a data warehousing, data management, or data integration problem. Automate and sync your data from any SaaS application into your data warehouse. Just use ready-made connectors to connect to any data source, simple as a login process, and your data will start syncing right away. No more integrations to built, data to export or scripts to build. Save hours and unlock insights into your business. Accelerate your exploration to insights time, with reliable data, analytics-ready tables and schemas, created and optimized for analysis with any BI software.

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Meya

Meya.ai

Accelerate your roadmap. Get to market faster and stay at the forefront of the cognitive revolution. Unlock each developer’s potential with cutting edge technology. A good tech stack starts with a solid foundation. With Meya, your cognitive apps run in a modern computing environment, that is performant, secure, compliant and easily managed. Our team is continually updating our framework to take advantage of the latest in artificial intelligence research. Focus on building a great user experience while we ensure your cognitive app’s hosting, integrations, and more! Build, host, and train your cognitive application in one place. Easily scale your bot and take advantage of the most popular messaging and customer support platforms. Handle any complex use case by connecting to your business back end. Stay focused on the user experience and let us take care of the rest.

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Refiner

Refiner is a customer survey tool built specifically for SaaS, eCommerce and Membership sites. Ask your users any question while they are using your product with our beautiful & simple survey widgets - on brand and perfectly timed. Refiner integrates into your existing marketing & sales stacks seamlessly. Our integrations allow you to sync survey responses to the tools you already use in real time. Your CRM, email marketing automation platform, your backend API or good old Excel. Refiner helps you to understand who your users really are, what they need and how you can help them achieve their goals. Get started for free today and increase conversion & retention rates with better customer data.

Starting Price: $29 per month

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Freshsuccess

Freshworks

Proactive customer success software. Freshsuccess helps software and subscription companies prevent churn, increase expansion, and strengthen customer relationships. Gain more visibility into your customers. Quickly see account health, support tickets, billing history, communications, and user engagement. Identify risks and opportunities. Proactively address customer churn, and identify new advocates or expansion opportunities. Standardize workflows, automate tasks, and establish best-practices for your Customer Success team. See key metrics like churn, expansion, product adoption, and customer health. Leading B2B software and subscription companies trust Freshsuccess. A customer health score captures the attributes and behaviors of successful customers. Instead of relying on intuition, Customer Success professionals use health scores to spot customer risks and opportunities proactively.

Starting Price: $79 per user per month

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Yandex Metrica

Yandex

From traffic trends to mouse movements – get a comprehensive understanding of your online audience and drive business growth. Apply easy-to-use attribution models, filter out spam, and control bot traffic. Extensive user data including in-depth details on ad blocker usage. Set up to 200 goals per site, integrate ecommerce data, and track custom events. View session recordings, heat maps and form analytics reports all out of the box. Your data is updated in real time and never truncated – sampling is user-controlled. Track any amount of traffic and keep all of your data for an unlimited time. Watch how people engage with your site – user clicks, scrolling, mouse movements and keystrokes are all recorded in a video. Identify roadblocks on the way to purchase, see the intent behind clicks, and get insights on how to improve user experience. Discover which parts of a page drive the most attention and where your blind spots are. Locate exactly where users give up scrolling.

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Ethyca

Let Ethyca do the legwork for all CCPA & GDPR tasks. Save your team hours of effort with an instant, birds-eye view of the business’s data supply chain. Ethyca makes Subject Access, Edit, & Erasure Requests light work or if your team prefers, no work at all. Automate the return of all user data categorized by processing activities upon request. Automate the ability for Subjects to select and rectify their data records with Ethyca’s ability to retrieve individual attributes. Automate CCPA compliance by letting Ethyca process all “do not sell my data” Requests. You could run around the office every day trying to update your users’ consent preferences. Or you could just use Ethyca. Ethyca links cookie consent to processing activities for each user’s personal data record. Ethyca comes with a custom-branded, easy-to-use interface to let your users manage their consent.

Starting Price: $449 per month

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Y42

Datos-Intelligence GmbH

Y42 is the first fully managed Modern DataOps Cloud. It is purpose-built to help companies easily design production-ready data pipelines on top of their Google BigQuery or Snowflake cloud data warehouse. Y42 provides native integration of best-of-breed open-source data tools, comprehensive data governance, and better collaboration for data teams. With Y42, organizations enjoy increased accessibility to data and can make data-driven decisions quickly and efficiently.

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Userflow

The fastest way to fast user onboarding. You want to improve user onboarding but your developers are busy. Your conversion rate suffers. Userflow lets your whole team build customized in-app surveys, tours and checklists, without code. Convert more customers and increase retention. You want to improve user onboarding but your developers are busy. Your conversion rate suffers. Userflow lets your whole team build customized in-app tours, checklists and surveys, without code. Convert more customers and increase retention. Preview your flows immediately inside your own app with no installation required. Get up and running in minutes. See what a full Userflow onboarding experience can look like from your users' perspective. Userflow works as a layer on top of your app, containing tooltips, modals, buttons and more. New users sign up because they like your value proposition. Your onboarding experience is the time to prove this value to them. Make sure your customers really get your product.

Starting Price: $200 per month

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RevenueCat

RevenueCat gives you everything you need to build, analyze, and grow in-app purchases and subscriptions on iOS and Android. Add in-app purchase infrastructure to your app in minutes, no server code required. Install once and never worry about edge cases, receipt validation, or changes from the app stores ever again. With support for every major platform, RevenueCat handles the complexity of in-app purchases and subscriptions so you can focus on building your app. Out-of-the-box reporting for revenue, trials, conversions, cohorts, churn and more makes RevenueCat mission control for your app business. By providing a single source of truth for customer purchase history across every platform, RevenueCat unlocks the insights you need to grow. Understand your users and revenue with key revenue metrics, filters, and cohorts. Debug issues with customer information and detailed purchase timelines. Easily compare performance of specific attributes like month vs annual subscriptions.

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Zluri

Zluri is a cloud-native SaaSOps platform enabling modern enterprises with SaaS Management, Access Management, and Access Review capabilities. Zluri empowers IT and Security teams to gain visibility into their SaaS landscape, unlock recurring savings, & securely manage access with provisioning and de-provisioning of users. Zluri’s technology is powered by an Authknox engine, and assisted by an Automation engine, enabling companies to navigate & control complex SaaS ecosystems easily. Trusted by over 250 global customers, Zluri is committed to delivering innovative, reliable, and scalable solutions that empower organizations to optimize their SaaS usage, ensure compliance, and enhance Access Management practices.

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Herow

HEROW

The Herow SDK is optimized to collect location with high accuracy while preserving the user's battery, across systems and versions. Herow protects user ownership over their location data with clear value-driven opt-ins, user data APIs and anonymization processes. The Herow SDK is optimized to ensure consistent performance across operating systems, device manufacturers and new operating system release. Increase app usage and partner monetization by creating engaging campaigns throughout cities and countries. Add the locations that matter for your business, either manually, by uploading them, or through our POIs libraries, to understand your user base's behavior at those key locations.

Starting Price: $ 0.01 per location

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InCountry

Transform your applications to enable local compliance and security. Map your controls and improve your compliance program while still leveraging the cloud. Enable your custom apps to meet data residency requirements with minimum to no extra development. Enter new markets and drive revenue without disrupting your customer experience. The InCountry platform keeps yout financial services applications compliant with data regulations in more countries, so you can make the most of them. Protect your path to precision medicine with a modern data compliance platform. Accelerate research—and time to discovery—with healthcare focused solutions from InCountry. Enter new markets and drive revenue without disrupting your customer experience. The InCountry platform keeps your sales process fully compliant with local data regulations.

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Crossing Minds

We know the right recommendations can create a magical customer journey and build long-lasting customer loyalty. Our next-gen AI lets you instantly anticipate your customers’ wants and needs using only anonymized user data. Now your customers can stop searching, and start finding. Our recommendation platform is built on a proprietary AI algorithm and a next-gen API we designed to work together so any part of your business can easily integrate into our platform and start generating the best recommendations possible. Recommendations need to keep pace with your changing and growing business. Using our platform means product and business teams can quickly update catalogs and inventories to stay current. And, it’s a breeze for your development teams to work with. With our platform, personalization doesn’t have to be invasive and tailored experiences don’t require copious amounts of personal data.

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vivenu

vivenu is a unified ticketing platform that lets you manage, market and analyze your ticket sales effortlessly. With built-in simplicity, infinite scalability and extensive integration capabilities, vivenu gives event organizers full freedom to customize their ticketing in a way that works for their unique event. vivenu’s open platform is always evolving, ensuring that your ticketing is future-proof. It has the capacity to serve several types of live events, including sports, festivals, conferences, music, venues, and lifestyle events. vivenu’s tech-forward solution empowers event organizers with complete independence and control over their ticketing operations. vivenu hosts distinctive features and integration capabilities that offer advanced use cases for organizers with unique ticketing needs. vivenu’s innovative approach to revolutionizing the ticketing industry has allowed them to successfully obtain $65 Million in funding.

Starting Price: n/a

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Herald

With Herald, customer problems don't get lost in CRM, Slack, or email threads. Gain analytical superpowers. Recall any feedback from any customer on any issue. See every customer with a given problem instantly. With user feedback consolidated in Herald, streamline and automate followups to gain clarity on the customer's problem. Herald enables product teams to get customer-facing teams aligned on product strategy. Relay decisions efficiently: easily update all account owners about the status of customer-requested features with a single click. Capturing, organizing, and sharing customer feedback is a breeze with Herald. Get requests from your accounts reviewed by product team consistently. Easily see the latest status of every customer ask. Provide customers a private view with the up-to-date status of their asks. Use completed items as collateral during account renewals and expansion. Leverage it to re-engage with a lost prospector churned customer.

Starting Price: $50 per month

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RestApp

RestApp is a No Code Data Activation platform that empowers anyone with an all-in-one solution to connect, model, and sync any data with his favorite tools. RestApp enables Data & Ops teams to activate data in minutes with No-Code by: - Connecting with your favorite databases and business apps - Modeling your data with drag-and-drop SQL, NoSQL and Python functions and then easily creating and sharing your queries with your teammates - Syncing automatically your data with your tools. With RestApp, you are notably able by using our templates to: - Computing your main financial KPIs: churn rate, MRR, ARR, ACV, ARPU, LVT - Computing your customers’ lead scoring - Generate automatic cohort analysis

Starting Price: Free

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Calixa

Use product usage data to find your top self-serve signups. Get a 360° view of customers and your interactions with them. Engage customers at a-ha moments to increase conversion. Scale your product-led GTM with insights and action in one place. Focus your time on the customers with the most potential. Use product and customer data to prioritize sign-ups that are most likely to convert. Understand what customers are doing with your product and how they are interacting with you. No longer be stuck in the dark with an incomplete picture of your customer. Engage customers at key milestones to improve conversion. Get real-time alerts when customers hit specific metrics or perform important actions. Streamline your workflow by taking action in Calixa. Kick off a sequence, create an opportunity, extend a trial, all from one place. Stop jumping from tab to tab. Get started in minutes, not months. With just a few clicks, connect all your data to Calixa and we take care of the rest.

Starting Price: $499 per month

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WildJar

Call tracking software to supercharge your business. WildJar helps businesses become wildly successful by reducing customer acquisition costs and increasing revenue 10x. It's time to tame your inbound phone leads. Discover exactly which advertising channel has caught your customer’s eye. Have they called before? Is the lead valuable? We can help answer all your questions in real-time. Analyze what your staff is saying (or not saying) and transform every conversation into a good one. Seamlessly integrate WildJar call data into your preferred platforms to complete customer journeys and measure ROI. See the results marketers get by using WildJar's award-winning call tracking and analytics platform. WildJar is the most sophisticated call tracking and calls intelligence solution, helping businesses and marketers optimize and drive higher revenue from inbound phone leads. Record your phone leads to improve sales effectiveness and help with staff training and development.

Starting Price: $39

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Openli

Openli automates the process of vetting and managing your vendors. We do the work. Scale your privacy and vendor management efforts while saving time and increasing quality. We gather all documentation from your vendors; you enjoy the benefits. In the privacy hub, you can find up-to-date information about your vendors’ GDPR efforts, DPA, SCCs, TIAs, and much more. Continuous control of your data processor is a very time-consuming task. Let us do the hard work, so you can focus on the important tasks. In the privacy hub, you get a full overview of all your vendors. You can upload all legal documents, assign internal business owners, create risk scores of your vendors and see which departments are using the different vendors. We automate the entire process of vetting vendors and scale your legal operational & privacy efforts. You just add the vendors you are using, and then we take over. Scaling your legal operation & privacy efforts.

Starting Price: €479 per month

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BOSCO

BOSCO™ uses your data combined with our game-changing AI to accurately predict where to spend your marketing budgets for maximum success. BOSCO™ combines your internal marketing data with extensive algorithmic modeling to create personalized reporting dashboards. Our easy-to-use interface provides a single source of truth and enables marketers to make better digital marketing spending decisions using data-driven insights. Using our unique BOSCO™ Index feature, we can rank your domain against the closest competitors in your category. The BOSCO Index™ is a measure of your online footprint and how effective you are with investment in organic and paid media channels. BOSCO™ is built on data from trusted third-party domains, collected from previous digital interactions. BOSCO™ isn’t dependent on your marketing budget, but on whether you’re reaching your online potential in paid and organic search. BOSCO™ identifies ten competitors within your market and scores them.

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CorralData

CorralData is a full-service, AI-powered platform that radically simplifies unifying and analyzing data across multiple sources. With CorralData, you can access human data experts and industry-leading AI tools to easily and cost-effectively drive remarkable, data-fueled results. No coding, SQL, or engineering resources required. Here’s how CorralData works. First, unify all of your data sources using our 450+ pre-built data connectors. Our U.S.-based support team will guide you along the way. Then, begin instantly and securely unlocking powerful data insights using natural language AI questions. Or work directly with a human data expert to surface the insight you need. The CorralData platform includes everything you need to start using data to drive results in one simple, monthly subscription—stunning data visualization tools, built-in chat, custom reporting, and access to human experts. Schedule a free demo today and see how simple and easy AI-powered data can be.

Starting Price: $200/month

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PlugCMO

Tyke Technologies

PlugCMO’s AI-driven decisions are like an elite campaign optimization team analyzing your campaigns 24/7. You will see unprecedented ROI on your marketing spending by leveraging the true power of AI. Go and run many creatives at once and let PlugCMO find and scale the winners. It finds winning campaigns, audiences, and creatives in the shortest possible time and scales them immediately. Worried about underperforming campaigns consuming your budget? PlugCMO is like insurance against budget leakage. It works 24/7 to ensure that underperforming campaigns are shut down immediately. Compute the best architecture for our formulation task. Models keep learning with every new data point on a real-time basis. Applied to the raw input data with industry-specific features. The multi-armed bandit models generate action-based recommendations. PlugCMO improves digital marketing ROI by a minimum of 20%. No engineering bandwidth is needed.

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YepCode

The all-in-one platform that connects your services and APIs in the most agile way. Empower busy development teams to build complex integrations that no-code tools cannot solve. The power of code is limitless, If you know how to code, with JavaScript you can create much more in less time. Review & audit code changes, audit credentials creation and use, check execution logs, etc. Use opened data streams, transactions, cache's, errors management, logging, multiple environments support, and reusable functions. Start executions on demand, in a scheduled approach, or using a webhook. Easy integration in your systems infrastructure in minutes. Reuse your business logic with JS modules, a friendly source code editor, powerful integrations, and libraries. On-premise Kubernetes deployment is an option. External identity providers and enhanced audit and logging. Write your scripts in a web browser and run them directly in the YepCode cloud.

Starting Price: €99 per month

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Business Software for Segment - Page 8

Top Software that integrates with Segment as of November 2025 - Page 8

Lytics

Fixel

SiteSpect

mabl

Vitally

Blueshift

LiveSession

Blendo

Meya

Refiner

Freshsuccess

Yandex Metrica

Ethyca

Y42

Userflow

RevenueCat

Zluri

Herow

InCountry

Crossing Minds

vivenu

Herald

RestApp

Calixa

WildJar

Openli

BOSCO

CorralData

PlugCMO

YepCode