TrafficGuard
Trafficshield
+
+
Visit Website
Learn More
Update Features
Add To Compare
Add To Compare

About

Digital advertisers lose billions every year to invalid traffic, and most do not know it is happening. Fake clicks, bots and click farms are only part of it. The bigger drain is non-incremental traffic: excessive clickers with no intent to convert, and navigational traffic that would have found your brand anyway. All of it inflates cost and corrupts the data your optimisation depends on. TrafficGuard sits inside the advertising journey and verifies traffic in real time, before it reaches your campaigns. Our approach is surgical, not blunt force. Statistical invalidation removes the invalid and protects the genuine, with full transparency into exactly what was actioned and why. The result is cleaner signals, more accurate reporting, and ad spend that reaches real, high-intent users. One platform protects every channel that matters: - Search (Google Search & Performance Max) - Meta (Instagram & Facebook) - Affiliate - Mobile Start with a free 30-day audit in detection mode and see exactly how much invalid traffic is hitting your campaigns. Switch on prevention when you are ready. Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend. Trusted by 10,000+ advertisers across multiple industries TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1).

About

Trafficshield is a platform used primarily in digital marketing to manage how different audiences or systems view a webpage. It works by analyzing incoming traffic and delivering one of two versions of a page: a “clean” version intended for platforms that enforce strict policies (such as ad networks, web crawlers, or compliance reviewers), and a “target” version designed for regular users. Its purpose is often to test user experiences, track performance, or control exposure of specific content segments, though it is also known for its association with aggressive affiliate tactics. Trafficshield typically offers features like device and geo-filtering, bot detection, referrer tracking, and real-time routing rules. While the technology itself is a traffic-management tool, responsible use is essential, as cloaking in ways that mislead platforms or violate terms of service can result in penalties, account bans, or legal consequences.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Supported
Mac Supported
Linux Supported
Cloud Supported
On-Premises Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Supported

Audience

TrafficGuard is for advertisers and agencies who want every dollar of ad spend to reach real people, not bots, fraud, or wasted clicks. From SMBs to global enterprise performance teams, TrafficGuard protects Google Ads, mobile, affiliate, and social campaigns so your budget drives genuine engagement and real returns.

Audience

The audience is digital marketers, web analysts, developers, and compliance teams who need a clear, responsible explanation of how traffic-filtering and routing tools work.

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Play Video TrafficGuard Screenshot 1 TrafficGuard Screenshot 1 View more images or videos

Screenshots and Videos

No images available

Pricing

$49
Start with a 30-day free trial in detection mode, at no charge, and see exactly how much invalid traffic is hitting your campaigns before you commit. Paid protection starts at $49/month on the Shield plan for Google Search spend up to $30k/month.

Above $30k, or if you need multi-channel protection or manage multiple brands and client accounts, the Scale plan is tailored to you.
Free Version Not Supported
Free Trial Supported

Pricing

$49/month
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.9 / 5
ease 4.6 / 5
features 4.6 / 5
design 4.7 / 5
support 4.5 / 5

Reviews/Ratings

Overall 4.4 / 5
ease 4.2 / 5
features 4.9 / 5
design 4.2 / 5
support 4.1 / 5

Pros from Real Users

Pros

  • Ease of use and efficiency, charts and filters in place, the most interesting part for us is the click report.
  • The pricing model seems very fair, 2% of Ad spend and when the system saves me 10% of Ad spend from wasted clicks it's a no-brainer.
  • It recognises and blocks fraudulent PPC clicks to save me money on my Google PPC campaigns. Highly recommend.
  • It has easy to access dashboard and a live tracking ability to track immediately. It is fast and reliable.
  • Great free intro to invalid click reporting. Brilliant for small to medium sized businesses. Great customer support and technical help. A lot cheaper than others on the market with great features too.
  • Easy to so setup and clear UX. They're members of IAB and this means something in the advertising field.
  • *Most of the services are free *Affordable PPC fraud IP prevention *Overall Preferred Tool *Effective & Efficient
  • It is best for those who are running Google ads and facing invalid clicks by competitors, it stops fake clicks and does not allow fake clicks to ruin your budget.
  • the most important thing is that it works and is effective, although my budget is not that impressive yet.
  • Can see where fake clicks are coming from and which location and the total amount of PPC budget you are using on these.

Pros & Cons from Real Users

Pros

  • Trafficshield is easy to use and helpful for managing traffic. The overall experience is good, and it is useful for everyday work.
  • The automated traffic filtering is highly accurate. It blocks junk VPN clicks instantly and the Page Guard keeps our real money pages safe from spy tools.
  • I really love the Page Guard feature because it completely stops competitors and spy tools from copying my landing pages. It easily blocks fake bot traffic and VPNs in real time, so my daily budget goes only to genuine visitors.
  • The link cloaking works exceptionally well and protects our landing pages from competitor scrapers. The bot filtering is very accurate.
  • i really like how fast it blocks bad clicks and spy tools. it is very easy to connect with my wordpress site and saves me a lot of money on my advertising campaigns because bots cannot see my pages.

Cons

  • Some features could be improved, and better support and documentation would make the experience even better.
  • The reporting dashboard layout is slightly cluttered. It takes a bit of clicking around to find deep data logs.
  • The blog and setup documentation section need an update. The guides are a bit confusing for new beginners.
  • The user dashboard feels a bit dated and can look overwhelming for beginners.
  • the starter plan only allows one campaign which is not enough for testing.

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

TrafficGuard
Founded: 2015
Perth, Australia
www.trafficguard.ai

Company Information

Trafficshield
Founded: 2022
United States
trafficshield.io

Alternatives

CHEQ Essentials

CHEQ Essentials

CHEQ

Alternatives

TrustCloaker

TrustCloaker
Clixtell

Clixtell
Hoopoz

Hoopoz
Fraud Blocker

Fraud Blocker
Bluepear

Bluepear
Adsafee

Adsafee
Clockerly

Clockerly

Clockerly.io
CHEQ

CHEQ

CHEQ AI Technologies
View All
Linkly

Linkly

View All

Categories

Ad Fraud Detection Supported
Click Fraud Supported
Marketing Analytics Supported
Mobile App Analytics Supported
Threat Intelligence Supported
Web Analytics Supported

Categories

Click Fraud Supported

Click Fraud Features

Account Alerts Supported
Activity Monitoring Supported
IP Address Monitoring Supported
IP Blocking Supported
Keyword Tracking Supported
Refund Management Supported
Risk Assessment Supported
Time on Site Tracking Supported
Show More Features

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Supported
Channel Attribution Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Supported
Social Media Metrics Not Supported
Website Analytics Supported

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Supported
Funnel Analysis Supported
In-App Events Tracking Supported
Push Notifications Not Supported
Retention Tracking Supported
Revenue Tracking Not Supported
Uninstall Tracking Not Supported

Web Analytics Features

Campaign Management Supported
Conversion Tracking Supported
Form Analytics Not Supported
Goal Tracking Supported
Keyword Tracking Supported
Multiple Site Management Supported
Pageview Tracking Supported
Referral Source Tracking Supported
Site Search Tracking Not Supported
Time on Site Tracking Supported
User Interaction Tracking Supported

Integrations

Adjust Supported
Affise Supported
AppsFlyer Supported
Kochava Supported
Partnerize Supported
Segment Supported
Shopify Supported
Singular Supported
TUNE Supported
WordPress Supported
View All 10 Integrations

Integrations

Adjust Not Supported
Affise Not Supported
AppsFlyer Not Supported
Kochava Not Supported
Partnerize Not Supported
Segment Not Supported
Shopify Not Supported
Singular Not Supported
TUNE Not Supported
WordPress Not Supported
Claim Trafficshield and update features and information
Claim Trafficshield and update features and information