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About

The Influencer Marketing Platform. Technology powered by an opt-in marketplace of over 550K content creators. With Influencer Discovery you get a 360 degree view of the influencer so you can find the best match for your brand. Build and execute influencer marketing campaigns and projects of any size, structure, or complexity. Ditch the spreadsheets and manual tools and go with a workflow that has it all in one place. Structure campaigns the way you work. Create campaigns comprised of multiple projects that can be tracked together. Specify requirements, add links, images and third party trackers with Unit Details and Elements. Optimize your budget with bid thresholds, programmatically match your bids with creator targeting (demographic, socio-economic, and geographic), filter across key platforms, or segment by key audience demographic metics (age, gender, language, and income).

About

Trend’s powerful software lets you build and manage your dream team of influencers to create posts that generate real hype for your brand. The content created on Trend converts audiences to paid customers. Trend is optimizing how you run influencer marketing, source user generated content, and elevate your ad campaigns. Trend let’s you be the creative director to get the content & posts you need. Set campaign requirements, approve influencers, message with influencers, track product shipments, approve posts, download HD creative, share analytics with your team and more all from our desktop tool and iOS app. With Trend, campaign management has never been easier. Our network is comprised of creators who make truly professional content. Their passion is your benefit. Access our entire network of creators. All creators will post on Instagram to their engaged followers and share the HD versions of the photos with you.

Platforms Supported

Windows Supported
Mac Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Brands interested in an influencer marketing automation platform

Audience

Lifestyle, food and beverage, fashion, beauty, and retail brands that run influencer marketing campaigns

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$10,000 per month
Free Version Not Supported
Free Trial Not Supported

Pricing

$100 one-time fee
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.0 / 5
ease 4.0 / 5
features 4.0 / 5
design 4.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • TapInfluence's platform has allowed us to get in touch with social media influencers with whom we have arranged advertising programs that have benefited us in promoting our business. TapInfluence has an automation service to connect with influencers, thus extending your business with the publicity that influencers can generate to expand your domain and presentation on the internet. The software allows you to search for the most influential people based on categories, in a tab dedicated only to this option, thus saving us the time of searching for ourselves in each social network among the millions of influencers that exist.

Cons

  • Although the TapInfluence platform allows us to communicate within itself with influencers, it does not integrate the option to establish or define negotiations or contracts, we must resort to a third application for this. We consider TapInfluence's integrated functions to be very simple compared to the subscription price, which is quite high for an application that offers such basic services.

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

TapInfluence
Founded: 2009
United States
www.tapinfluence.com

Company Information

Trend
Founded: 2018
United States
trend.io

Alternatives

Alternatives

SocialBook

SocialBook

Boostinsider

Categories

Categories

Social Media Marketing Features

Analytics Supported
Automated Publishing Not Supported
Contact Management Not Supported
Content Management Not Supported
Conversion Tracking Not Supported
Customer Targeting Supported
Keyword Filtering Not Supported
Multi-Account Management Not Supported
Post Scheduling Supported

Influencer Marketing Features

Campaign Management Supported
CRM Supported
Faceted Search / Filtering Not Supported
Influencer Discovery Not Supported
Payment Tracking Supported
ROI Tracking Supported
Social Media Monitoring Not Supported

Integrations

App Emporio EDelivery Not Supported
Epiphany Intelligence Platform Not Supported
Google Analytics Supported
Instagram Supported
The Hark Platform Not Supported
Yotpo Not Supported

Integrations

App Emporio EDelivery Supported
Epiphany Intelligence Platform Supported
Google Analytics Not Supported
Instagram Not Supported
The Hark Platform Supported
Yotpo Supported
Claim TapInfluence and update features and information
Claim TapInfluence and update features and information
Claim Trend and update features and information
Claim Trend and update features and information