Related Products
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About
Our flagship offering, the Simpli.fi Programmatic Marketing Platform, enables the efficient purchase of highly-targeted impressions on multiple real-time bidding (RTB) advertising exchanges. With Simpli.fi, programmatic marketers can use unstructured data to extract unlimited value from display and mobile advertising. Simpli.fi enables marketers to target, optimize, and report on display campaigns at the individual data element level— just as local advertisers can with pay for performance search— increasing accuracy and eliminating waste. Simpli.fi is the only programmatic marketing solution purpose-built for unstructured data. While many of our competitors use general-purpose technology licensed from another vendor and build features upon a third-party infrastructure, Simpli.fi develops proprietary unstructured data technologies. Simpli.fi offers DSP, DMP, and SSP.
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About
Tatari is a cloud-based platform that enables brands, agencies, and publishers to plan, buy, and measure advertising campaigns across streaming, linear TV, and online video from a single interface. It positions itself as “The Only Convergent TV Ad Platform,” enabling users to treat TV like digital; unified campaign planning, execution, and measurement with data-driven analytics. The system provides real-time insights into performance, clear attribution to business outcomes (rather than just ratings), and automation of media-buying workflows and logistics. Agencies can license a self-serve version of the platform to offer TV advertising services to clients even if they previously lacked TV capabilities. Tag-and-pixel tools integrate with websites (for example, via Shopify) to track conversion events from TV campaigns, enabling first-party data linkage and performance attribution.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Advertisers and agencies searching for a platform to plan, create and optimize their native advertising campaigns
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Audience
Brands and advertising agencies seeking a performance-focused TV ad solution that brings linear, streaming and digital video advertising together with unified measurement and campaign control
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Supported
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Company InformationSimpli.fi
Founded: 2010
United States
simpli.fi/platform/
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Company InformationTatari
Founded: 2016
United States
www.tatari.tv/
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Alternatives |
Alternatives |
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Categories |
Categories |
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OTT Features
API Access
Supported
Content Organization
Not Supported
Live Events
Not Supported
Monetization Tools
Supported
Multi-Service Integration
Supported
Scheduling
Not Supported
SDK
Not Supported
Video Hosting/Storage
Not Supported
Video Quality Optimization
Not Supported
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Integrations
AUDIENCEX
Supported
AgencyAnalytics
Supported
Beachfront
Supported
Bionic for Agencies
Supported
Blotout
Supported
Cross Pixel
Supported
DV Publisher Suite
Supported
Humming
Supported
Improvado
Supported
Meltano
Supported
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Integrations
AUDIENCEX
Not Supported
AgencyAnalytics
Not Supported
Beachfront
Not Supported
Bionic for Agencies
Not Supported
Blotout
Not Supported
Cross Pixel
Not Supported
DV Publisher Suite
Not Supported
Humming
Not Supported
Improvado
Not Supported
Meltano
Not Supported
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