Segment

Segment

Twilio
+
+

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About

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

About

Create a unique profile of each customer that contains all their purchase data, interactions, data calculated as frequency or preferred product and different data sources that connect to a single customer profile. Reports measure the correct capture and evolution of the quality of data from each connected source. We solve the problem of incomplete or poor quality data: Automated tools correct data, unify repeated profiles, correct emails and misspelled data, identify targets to complete, assign gender and enrich customer profiles with calculated business indicators. Segment your customer base in simple clicks, with pre-designed filters and filters created for your specific business. Create clusters of your customers, by products purchased, categories, size, average spend, number of visits, expiration dates, SKU, preferred store, RFM, date and many more.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Every company that needs a customer data foundation

Audience

Marketing teams looking for a CRM management solution

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$120 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 4.0 / 5
ease 5.0 / 5
features 4.5 / 5
design 5.0 / 5
support 4.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Twilio
Founded: 2011
United States
segment.com

Company Information

WoowUp
Founded: 2012
Argentine
www.woowup.com

Alternatives

Alternatives

Mortar

Mortar

MortarAI

Categories

Categories

Account Based Marketing Features

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Customer Data Platforms (CDP) Features

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management Features

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Data Quality Features

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

Master Data Management Features

Data Governance
Data Masking
Data Source Integrations
Hierarchy Management
Match & Merge
Metadata Management
Multi-Domain
Process Management
Relationship Mapping
Visualization

Personalization Features

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Integrations

ActionIQ
Boltic
Churned
Cloud4Wi
Cooltix
Foursquare
FusionAds.ai
Hyperaktiv
Inline Manual
Journey
Koala
Lantern
Lunary
Mapp Marketing Cloud
Nango
Olark
Sourcetable
Synap
WildJar
edX

Integrations

ActionIQ
Boltic
Churned
Cloud4Wi
Cooltix
Foursquare
FusionAds.ai
Hyperaktiv
Inline Manual
Journey
Koala
Lantern
Lunary
Mapp Marketing Cloud
Nango
Olark
Sourcetable
Synap
WildJar
edX
Claim Segment and update features and information
Claim Segment and update features and information
Claim WoowUp and update features and information
Claim WoowUp and update features and information