Pulley vs. smartZebra Comparison


Pulley	smartZebra smartZebra GmbH	+	+
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About Pulley simplifies the complex process of managing your cap table and equity - so you can focus on growing your business. Onboard to Pulley the same day and receive a 409a valuation in five days. Pulley offers an easy-to-use platform that supports early-stage companies from incorporation. We have the customization available to grow with companies as they scale. Pulley automates 409A valuation, Form 3921 submissions, Rule 701 compliance, board approvals, and supports electronic issuance of stock certificates. We process complex equity events like stock splits and complex vesting events instantaneously. Managing a cap table is difficult. For paralegals and lawyers, we offer fast support in less than five minutes so you can respond to your clients quickly. With integrations with HRIS systems including Gusto and Rippling, updating a cap table has never been easier.   Join the 1,000+ companies scaling with Pulley. Learn more at https://pulley.com.	About smartZebra is a browser-based financial data and analysis platform for business valuation, transfer pricing, and credit analysis. Valuation Pro supports cost-of-capital and WACC calculations, beta analysis, peer groups, and trading multiples. Transfer Pricing Pro provides company screening and benchmarking, including margin analysis and profit-level indicators. Credit Spreads Pro supports interest benchmarking, shadow ratings, credit-spread analysis, and yield-curve data. Users can review sourced financial information and calculation details for valuation studies, comparable-company analysis, transfer-pricing documentation, and loan pricing. The platform is intended for valuation professionals, auditors, tax and transfer-pricing advisers, treasury and lending teams, and corporate finance staff. It provides browser access to financial data and product-specific analytical tools for professional business use.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Hypergrowth startups interested in a cap table platform.	Audience Auditors, tax advisors, valuation and transfer pricing professionals, corporate finance and CFO teams, banks and fund services firms
Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Not Supported Online Not Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $100/month for 25 stakeholders *Free trial available to customers migrating from Carta 1. Startup Pricing: $100/mo / 25 stakeholders +$4 / additional stakeholder Includes: - Cap table management - Share Certificate - Electronically send & sign option grants, SAFEs, etc. - Cap table modeling - Concierge onboarding - Option and equity templates - Offer letters 2. Growth Pricing: $280/mo / 40 stakeholders + $7 / additional stakeholder Includes all Startup Plan features, plus: - 409A valuations (learn more) - Onboarding due diligence - Electronic option exercises - Rule 701 - Form 3921 - Board approvals - HRIS integration 3. Custom Pricing: Contact us Includes all Growth Plan features, plus: - ASC 718 - Priority onboarding - Phone support - Waterfall modeling (coming soon) - Custom reports Free Version Not Supported Free Trial Supported	Pricing A five-day full-access free trial is available with no credit card required. Enterprise licenses are subscriptions for 365 days; prices for multiple licenses are available on request. Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Not Supported Webinars Not Supported Live Online Not Supported In Person Not Supported	Training Documentation Not Supported Webinars Not Supported Live Online Not Supported In Person Not Supported
Company Information Pulley Founded: 2019 United States pulley.com	Company Information smartZebra GmbH Founded: 2017 Germany www.smart-zebra.com
Alternatives Capboard	Alternatives eVal
Carta	Express Business Valuation ValuSource
Clara	ValuAdder
Equical	ValuSource Pro ValuSource
Pulley View All	Valutico View All
Categories Business Valuation Supported Equity Management Supported	Categories Business Valuation Supported Transfer Pricing Supported
Show More Features Equity Management Features Cap Table Management Supported Deal Management Supported Document Storage Supported ESOP Management Supported Financial Modeling Supported Options Management Supported Participant Portal Supported Portfolio Management Supported Private Equity Supported Public Equity Supported Valuation Management Supported Vesting Management Supported VSOP Management Not Supported
Integrations BambooHR Supported Easop Supported Gusto Supported HiBob Supported Humaans Supported Insperity Supported Justworks Supported Namely Supported Rippling Supported Slice Supported View All 11 Integrations	Integrations BambooHR Not Supported Easop Not Supported Gusto Not Supported HiBob Not Supported Humaans Not Supported Insperity Not Supported Justworks Not Supported Namely Not Supported Rippling Not Supported Slice Not Supported
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