PathFactory vs. ScreenSpace Comparison


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About Accelerate B2B buyer journeys with intelligent, omnichannel content experiences that engage buyers, elevate marketing and enable sales. From creation and management to performance and insights, traditional marketing approaches routinely fail to deliver the results brands need or the experiences buyers want. These challenges have only gotten worse as the pandemic drove B2B buyers and customers to rapidly increase their content consumption and adopt more consumer-style behaviors at work. Get the most out of every (expensive) click by giving your audience everything they need in real-time. Focus your sales and marketing efforts where your audience is spending the most time. Reduce friction by building real-time content journeys using AI and eliminating hard gating. Create micro-personalized content journeys for your audience in real time based on their content consumption history.	About ScreenSpace is an immersive web experience that can be embedded or shared throughout the buyer journey – like a video. But unlike video, our video-game technology lets GTM teams... • Break the constraints of one-dimensional media like websites, demos, videos, tours, and decks by • Blending rich marketing content, hands-on product walkthoughs, compelling visuals, and adaptive narratives • Into an all-new form of experiential storytelling. Designed to help you emotionally engage, educate, and motivate B2B audiences through memorable, self-guided demos.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Supported Mac Supported Linux Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Supported
Audience Businesses searching for a solution to accelerate B2B buyer journeys with intelligent, omnichannel content experiences	Audience Turn complex products into compelling interactive Stories. Motivate high-value leads and turn skeptical buyers into revenue by sharing memorable self-serve demos.
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Supported	Pricing $80/mo Free Version Supported Free Trial Supported
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros PathFactory provides extraordinary insight into user engagement with your content. By watching how people visit and revisit specific items in a track, what they share, and how long they spend reading and watching things, we get smarter and smarter about what kinds of content works best for different personas at different stages of the buyer's journey. The product is very easy to use, and asset governance is a breeze, since you can update a report in the content library and it automatically updates it in every track you used it in. The company's focus on customer satisfaction has saved the day in multiple situations at different companies where we have used PathFactory. Cons Can't think of anything really. It did what we asked it to do, and then some.
Training Documentation Supported Webinars Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information PathFactory Founded: 2012 Canada www.PathFactory.com	Company Information ScreenSpace Founded: 2017 United States www.screenspace.io
Alternatives Turtl	Alternatives Consensus
Uberflip PathFactory	Storylane
Userled	Floik
Visionayr Selling Simplified	Omedym
DemandScience View All	Walnut Walnut.io View All
Categories Account Based Marketing Supported AI Marketing Supported Content Experience Supported Content Marketing Supported Customer Data Platforms (CDP) Supported Lead Generation Supported	Categories Content Experience Supported Customer Success Supported Demo Automation Supported Marketing Supported Presales Supported Sales Supported Sales Enablement Supported
Show More Features Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Supported Lead Nurturing Supported Lead Scoring Supported Progress Tracking Supported Prospecting Tools Not Supported Target Account Identification Not Supported Content Marketing Features Audience Targeting Supported Brand Management Supported Campaign Management Not Supported Categorization / Grouping Supported Conversion Tracking Supported Distribution Management Supported Editorial Calendar Not Supported Multi-Channel Publishing Supported Publish Scheduling Not Supported SEO Management Not Supported Social Media Management Not Supported Video Management Not Supported Customer Data Platforms (CDP) Features Behavioral Analytics Supported Campaign Management Not Supported Customer Profiles Not Supported Customer Segmentation Supported Data Integration Supported Data Matching Not Supported GDPR Compliance Supported Personalization Supported Predictive Modeling Not Supported Lead Generation Features Contact Discovery Supported Contact Import/Export Not Supported Lead Capture Supported Lead Database Integration Not Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Not Supported Pipeline Management Not Supported Prospecting Tools Not Supported Visitor Identification Supported	Show More Features Customer Success Features Account Alerts Not Supported Account Management Not Supported Communication Management Not Supported Customer Engagement Supported Customer Lifecycle Management Not Supported Health Score Not Supported Onboarding Supported Revenue Management Not Supported Usage Tracking / Analytics Supported Win / Loss Analysis Not Supported
Integrations 6sense Supported Adobe Marketo Engage Supported Adobe Real-Time CDP Supported Allego Supported Aprimo Supported Terminus Supported Vidyard Supported View All 7 Integrations	Integrations 6sense Not Supported Adobe Marketo Engage Not Supported Adobe Real-Time CDP Not Supported Allego Not Supported Aprimo Not Supported Terminus Not Supported Vidyard Not Supported
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