Needle vs. Topline Comparison Chart

Topline Leads runs on a two-layer model: a flat monthly subscription for the platform, and credits that power the actions — visitor reveals, outreach campaigns, and enriched contact data. Credits are priced at $0.10 each across all tiers; no tier gets a different rate.
Plans start free (100 credits/month, no credit card required). The Team plan is $197/month and includes 1,500 credits and up to 5 users. The Unlimited plan is $197/month per product — or $397/month for both Topline Leads and Topline OS bundled — with 4,000 credits/month and no user cap. Annual billing saves roughly 18–20%. Credits roll over for two months.
To give a sense of what credits buy: identifying a website visitor and matching them to a named contact with email and phone costs 2 credits ($0.20). Launching a 100-person outreach campaign through Topline Connect typically costs around 200 credits ($20) — and a campaign that books three meetings runs roughly $50 in credits total, not counting what you pay the recipients directly.
There are no per-seat fees on Unlimited plans, no hidden enrichment charges, and no separate cost for the 200M+ profile database — it's included. Credit add-on packs are available starting at $150 for 1,000 credits if you need to top up between billing cycles.