Nativex

Nativex

Mobvista
mediasmart

mediasmart

mediasmart mobile (now part of Affle group)
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About

As a global digital marketing agency, we deeply understand user preferences and provide access to various global top media platforms and channels to help you reach your target audience. Nativex improves the efficiency of your business’ overseas media buying experience, ad creative management, and boosts your growth beyond borders. Partnerships with the top media platforms, including TikTok For Business, Kwai for Business, Meta, and Google. Covers various traffic sources from programmatic ads to app stores.

About

mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication. Marketers have the ability to use the platform on self-serve, managed-serve, or by building their own solutions on top of its open APIs.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Brands interested in mobile advertising

Audience

Advertisers & Agencies

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

mediasmart.io/pricing-plans
mediasmart.io/pricing-plans
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 4.5 / 5
ease 4.5 / 5
features 4.5 / 5
design 3.8 / 5
support 4.5 / 5

Pros & Cons from Real Users

Pros

  • 1. Easy to use 2. Good supply 3. Transparent 4. CTV with household sync is a great tool to reach out to incremental audience.
  • 1. Household sync - CTV + mobile 2. Transparency - love it how simple and easy and transparent the platform is 3. We just signed up and started campaigns Proximity Marketing is something that we yet have to try.
  • 1. The DSP supports multi use cases and it helped me create brand, performance and CTV campaigns. 2. I like their proximity and location audience features. 3. Their AM was super supportive and helpful to train me and help me get started.
  • - Convenience of us & at par excellence on inventories accessible - Offline/ Online audience access - CTV & HH sync - new age tech - very easy to use - Location targeting and dashboard And a very friendly team which educates you and handholds as well on onboarding.

Cons

  • It's a good tool, no doubt. Does it stand out among others in the market.. not too sure.
  • Access to knowledge base was tricky and then once we got an AM support, all of it became very easy.
  • None for an agency like us. I feel performance advertisers with stringent KPIs will need to a lot of active optimisations to make this to work for them well.
  • - Lack of YT inventory. While there are not many cons in our recent usage of this platform , i believe non presence of youtube makes it differ from DV360.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Company Information

Mobvista
Founded: 2015
China
www.nativex.com/en/

Company Information

mediasmart mobile (now part of Affle group)
Founded: 2005
Singapore
mediasmart.io

Alternatives

Alternatives

RevX

RevX

RevX powered by Affle

Categories

Mobile Advertising Supported

Categories

Integrations

Adjust Not Supported
AppLovin Supported
Apple Search Ads Supported
AppsFlyer Not Supported
Branch Not Supported
CelerData Cloud Supported
Facebook Ads Supported
Instagram Ads Supported
Intuizi Not Supported
Kochava Not Supported
Kwai Supported
Meta Ads Supported
Mintegral Supported
TUNE Not Supported
TikTok Supported
X (Twitter) Supported

Integrations

Adjust Supported
AppLovin Not Supported
Apple Search Ads Not Supported
AppsFlyer Supported
Branch Supported
CelerData Cloud Not Supported
Facebook Ads Not Supported
Instagram Ads Not Supported
Intuizi Supported
Kochava Supported
Kwai Not Supported
Meta Ads Not Supported
Mintegral Not Supported
TUNE Supported
TikTok Not Supported
X (Twitter) Not Supported
Claim Nativex and update features and information
Claim Nativex and update features and information
Claim mediasmart and update features and information
Claim mediasmart and update features and information