About
Muck Rack is an AI communications platform that helps PR teams monitor coverage, find journalists, manage outreach, and report on earned media impact. The platform gives teams visibility across news, social platforms, industry voices, podcasts, newsletters, broadcast, print, and generative AI models. Muck Rack helps communications teams understand what is happening, why it matters, and how to respond with targeted media relations workflows. Its media database allows users to identify journalists, creators, outlets, and influencers shaping public conversations and AI-generated answers. Generative Pulse helps brands track visibility across AI platforms and uncover the sources influencing AI responses. Built for PR teams, brands, agencies, journalists, and media professionals, Muck Rack helps improve monitoring, pitching, reporting, and PR measurement.
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About
Prowly is an all-in-one public relations management platform that helps growth-oriented professionals earn media coverage through creative storytelling, personalization and innovative technology. Users are able to foster long-term relationships with journalists by drafting effective strategies based on industry data, and prove their value to clients and stakeholders with easy-to-understand insights. Prowly's users estimate that they've been able to increase their PR efficiency by 30%.
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Why Muck Rack is Better than ProwlyMuck Rack is better than Prowly for established PR teams that need deeper journalist intelligence, relationship history, and connected campaign measurement. Prowly offers an approachable platform for finding media contacts, creating press releases, sending pitches, monitoring coverage, and producing reports. Muck Rack strengthens the research-to-results workflow with continuously verified profiles, contextual coverage data, journalist pitch preferences, shared relationship notes, AI-assisted list building, pitch analytics, and automatic placement detection. This makes it easier to coordinate outreach across a team and prove how individual campaigns influenced earned media. See more |
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
PR teams, communications teams, brands, agencies, media relations professionals, journalists, public affairs teams, corporate communications leaders, and organizations that need media monitoring, social listening, journalist databases, pitching tools, PR reporting, media intelligence, AI visibility tracking, Generative Pulse, podcast monitoring, and earned media measurement
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Audience
PR professionals
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
$258
For individuals looking to strengthen PR efforts by finding contacts, sending pitches, and monitoring the media.
- 500 Media database contacts - Add own contacts to CRM - Send, schedule and analyze 1,000 per month - Track 10,000 online media mentions per month - Create 1 online newsroom - Live chat support - AI Assistant
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationMuck Rack
Founded: 2009
United States
muckrack.com
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Company InformationProwly
Founded: 2013
Poland
prowly.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Public Relations Features
Article Author Database
Auto-Update Media Lists
Campaign Management
Clippings Management
Communications Calendar
Contact Management
Digital Asset Management
Direct Mail Management
Email Distribution
Press Monitoring
Press Release Builder
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Public Relations Features
Article Author Database
Auto-Update Media Lists
Campaign Management
Clippings Management
Communications Calendar
Contact Management
Digital Asset Management
Direct Mail Management
Email Distribution
Press Monitoring
Press Release Builder
Influencer Marketing Features
Campaign Management
CRM
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
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Integrations
Google Analytics
Instagram
X (Twitter)
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