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About

Microsoft Advertising (formerly Bing Ads), is an advertising platform on the Microsoft Search Network. Reach customers looking for your business. Use the Microsoft Search Network to connect with an audience that searches 5.9 billion times a month. Reach millions of unique searchers on the Microsoft Search Network — by country, city or within a specific distance. If you're already using another product like Google Ads, it's easy to pull that campaign into Microsoft Advertising. Use our tools to help manage your campaigns and meet your advertising goals. Whether that is working with a fixed budget or trying to hit a cost per acquisition or action, Microsoft Advertising gives you the control to make that happen. Sign up for free and start advertising with any budget. Pay just when customers click your ad. No click, no charge. Test keywords, bids and timing to make the most of your ROI. Set a budget or adjust your spending daily.

About

We've spent $25,000,000+ on leads from Google Ads from which we developed our winning TALL strategy. SpeedPPC gives you this strategy and the tools so you can drive more PPC leads. The SpeedPPC platform gives you the framework and the toolset to drive more leads than you thought possible. Learn how to optimize your ads, maximize your ROI, and gain crucial insights into your customers' journey, all with a touch of humor and fun. Uncover the secrets to success and elevate your marketing game in this digital wonderland. A higher CTR can improve your ad’s quality score and lower your cost per click, saving you money in the long run. Learn how to optimize your PPC campaigns using Google Ads Search query reports. Find improvements in your targeting through better keyword selection. Drive higher quality scores, lower costs and get more conversions. Write more targeted ads that get higher CTR & ad rank, giving you more volume.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Advertisers looking for a complete PPC solution

Audience

Organizations and businesses that are searching for a tool to increase their PPC leads

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$99 per month
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.2 / 5
ease 4.8 / 5
features 4.4 / 5
design 4.2 / 5
support 4.5 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • Microsoft Advertising is a precise application with a solid approach to the marketing technology. Microsoft Advertising conducts the required market segmentation and analytics, and this multiplies the efficiency of the market penetration.
  • - Importing from Google Ads to Microsoft Ads account - Everything looks familiar like in Google Ads - That's all!
  • The biggest advantage of using Microsoft Advertising as an Ad manager is that it is fairly easy to get started on this platform, and the user interface is structured in a way that it is straightforward and simple to use. The user can import their pre-made campaign form other platform, like Google Ads, this helps in getting started quickly. It is more affordable than other platforms, this makes it an ideal choice, especially for small organizations and individuals.
  • - It is quite easy to use if you are shifting from other advertising platform. - The customer support is responsive and fast. - It has better ROI than other advertising platform.
  • Microsoft Advertising has an open advertising plan, which shares the required marketing content to the prospective audiences. Microsoft Advertising has the features of creating and editing advertisement content. Lastly, Microsoft Advertising works with other Microsoft tool for better performance.

Cons

  • Microsoft Advertising has a high subscription demand, which challenges the businesses which are in the phase of business growth. More so,Microsoft Advertising has no packages for small companies.
  • - Their support reps don't have any power or knowledge to solve any of your technical problems you may encounter, they just explain you why you don't need any of the bugged features. - Manager accounts are also implemented terribly creating more mess for their accounts. - The system periodically locks your account/s and asks for verification. Hello "Usage limit exceeded. Try again tomorrow." when you can't access your account for hours
  • The quality of traffic generated can be sometimes low, resulting in wastage of some portion of money. The average CPC rate can be sometimes higher than the competitors.
  • - It is not good at integrations. - Updates are not frequent.
  • Microsoft Advertising price issues is what disturbs people who requires to work with the software. Not every person or investor who have a lot of finances for marketing.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Microsoft
Founded: 1975
United States
ads.microsoft.com

Company Information

SpeedPPC
speedppc.com

Alternatives

Amazon Ads

Amazon Ads

Amazon

Alternatives

Adzooma

Adzooma

ClickTech Solutions
Google Ads

Google Ads

Google

Categories

Advertising Supported
PPC Supported

Categories

Ad Optimization Supported
PPC Supported

PPC Features

A/B Testing Supported
Account Alerts Supported
Analytics / ROI Tracking Supported
Bid Management Supported
Budget Management Supported
Campaign Management Supported
Conversion Tracking Supported
Google / Bing Ads Supported
Keyword Research Tools Supported
Keyword Tracking Supported
Landing Pages / Web Forms Supported
URL Builder Supported

Search Engine Marketing (SEM) Features

A/B Testing Supported
Account Alerts Supported
Analytics / ROI Tracking Supported
Bid Management Supported
Budget Management Supported
Campaign Management Supported
Conversion Tracking Supported
Google / Bing Ads Supported
Keyword Research Tools Supported
Keyword Tracking Supported
Landing Pages / Web Forms Supported
URL Builder Supported

Integrations

AdInvestor Supported
Adspert Supported
Bonsai Supported
CedCommerce Supported
ClickCease Supported
ClickGuardian Supported
DAXRM Supported
DinMo Supported
Feedonomics Supported
Instaon Supported
KNOREX XPO Supported
LumenAd Supported
MINT Supported
Marchex Supported
OmniOne Supported
RankWorks Supported
Salesforce Data 360 Supported
Skai Supported
Uptempo Supported
WordStream Supported

Integrations

AdInvestor Not Supported
Adspert Not Supported
Bonsai Not Supported
CedCommerce Not Supported
ClickCease Not Supported
ClickGuardian Not Supported
DAXRM Not Supported
DinMo Not Supported
Feedonomics Not Supported
Instaon Not Supported
KNOREX XPO Not Supported
LumenAd Not Supported
MINT Not Supported
Marchex Not Supported
OmniOne Not Supported
RankWorks Not Supported
Salesforce Data 360 Not Supported
Skai Not Supported
Uptempo Not Supported
WordStream Not Supported
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Claim Microsoft Advertising and update features and information
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