Related Products
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About
Matchbook is an identity augmentation tool that helps advertisers and marketers match first-party data to new digital signals to enhance cross-device reach, retargeting, and online-offline attribution capabilities, unlocking omnichannel marketing by connecting fragmented data across channels. It uses billions of aggregated, consented, and device-derived location, IP, and MAID (Mobile Advertising ID) signals to build highly accurate identifier databases that let users match physical location to IP, IP to MAID, and MAID to IP, and link other spatial indices like postal codes or geohashes to IP addresses. Matchbook supports use cases including connected TV (CTV/OTT) targeting, true cross-software targeting and retargeting, account-based marketing, campaign performance measurement, identity graph augmentation, and audience extension by expanding data footprints beyond first-party limits. Customizable matching parameters and historical context options allow clients to tailor results.
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About
Tie is a website visitor identification platform that helps brands de-anonymize high-value web traffic to drive more revenue. It reveals names, email addresses, advertising IDs, and demographic attributes for visitors who matter most. Tie allows marketers to identify up to 90% of traffic, far exceeding traditional tools that capture only a small fraction. The platform lets teams filter visitors by behavior and demographics, such as cart abandonment or key page views. Tie helps balance lead quality and volume using multiple matching algorithms optimized for deliverability and engagement. Built for a privacy-first world, it uses compliant, opt-in data and integrates with consent management platforms. Tie enables brands to turn anonymous traffic into owned audiences and measurable growth.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Advertisers and marketers who need to expand cross-device audience reach, improve targeting and measurement, and enrich identity data for omnichannel campaigns
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Audience
Tie is ideal for eCommerce brands and performance marketers who want to identify high-intent website visitors, grow owned audiences, and increase conversion-driven revenue while staying privacy compliant
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
$499 per month
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationMatchbook
Founded: 2018
United States
www.matchbookdata.com
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Company InformationTie
Founded: 2021
United States
meettie.com
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Alternatives |
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Categories |
Categories |
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Integrations
Amazon
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
Salesforce
Sendlane
Shopify
TikTok
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Integrations
Amazon
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
Salesforce
Sendlane
Shopify
TikTok
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