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About

Matchbook is an identity augmentation tool that helps advertisers and marketers match first-party data to new digital signals to enhance cross-device reach, retargeting, and online-offline attribution capabilities, unlocking omnichannel marketing by connecting fragmented data across channels. It uses billions of aggregated, consented, and device-derived location, IP, and MAID (Mobile Advertising ID) signals to build highly accurate identifier databases that let users match physical location to IP, IP to MAID, and MAID to IP, and link other spatial indices like postal codes or geohashes to IP addresses. Matchbook supports use cases including connected TV (CTV/OTT) targeting, true cross-software targeting and retargeting, account-based marketing, campaign performance measurement, identity graph augmentation, and audience extension by expanding data footprints beyond first-party limits. Customizable matching parameters and historical context options allow clients to tailor results.

About

SnowcatCloud is a cloud-hosted customer data infrastructure platform built on an open source Snowplow fork (OpenSnowcat) that enables organizations to collect, process, route, and integrate behavioral and event-level data at scale across web, mobile, server, and IoT sources so teams can build a real-time, first-party customer 360 view while retaining full ownership and control of their data; it supports multiple deployment models including cloud-hosted, fully managed service, “bring your own cloud,” and self-hosted open-source options to suit different privacy, cost, and infrastructure needs, all with enterprise-grade security (SOC 2 Type II) and real-time data delivery capabilities. It enriches event pipelines with identity resolution techniques like browser fingerprinting and probabilistic/deterministic matching to improve customer profiles, helps create a customer knowledge graph for deeper insights, and integrates with analytics and data warehouses.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Advertisers and marketers who need to expand cross-device audience reach, improve targeting and measurement, and enrich identity data for omnichannel campaigns

Audience

Data, analytics, and engineering teams in digital-first businesses and SaaS platforms that need a scalable, secure, and transparent event-level customer data infrastructure to collect, unify, and act on behavioral data

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

Free
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Matchbook
Founded: 2018
United States
www.matchbookdata.com

Company Information

SnowcatCloud
Founded: 2020
United States
www.snowcatcloud.com

Alternatives

Alternatives

Categories

Categories

Integrations

Amazon Redshift
Amazon S3
Apache Spark
C++
Google Cloud BigQuery
HubSpot CRM
JavaScript
Magento
Neo4j
Pipedrive
Python
Shopify
Slack
Snowflake
Stripe
Zendesk
Zoom

Integrations

Amazon Redshift
Amazon S3
Apache Spark
C++
Google Cloud BigQuery
HubSpot CRM
JavaScript
Magento
Neo4j
Pipedrive
Python
Shopify
Slack
Snowflake
Stripe
Zendesk
Zoom
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Claim Matchbook and update features and information
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