Paragone

Paragone

paragone.ai
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About

Simplify operations by combining digital and airtime ad management. Marketron NXT is the only cross-channel ad platform built specifically for radio broadcasters. Drive revenue, consolidate processes and enable your advertisers to reach customers over the internet and the airwaves with cross-channel advertising platforms. Automate workflows and provide real-time access to consolidated sales, inventory and billing data with radio traffic platforms for broadcast companies of all sizes. Increase your share of wallet and complement what advertisers are buying from you as a broadcaster today with third-party digital, mobile messaging and email marketing. Improve operational processes by electronically capturing orders, processing invoices and payments, and providing proof of performance through a suite of add-on services.

About

Paragone is a performance marketing platform focusing on the ever-growing space of paid social media. Adopting and optimizing a real cross-channel advertising strategy in both B2C and B2B companies is a key to success for new-gen digital marketers. We help companies efficiently maximize reach and optimize revenue through actionable analytics and campaign automation tools that allow users to: - Connect and consolidate all social advertising networks and attribution tools for a unified real-time view - Analyze high traffic, multi‑network campaigns without ever touching a spreadsheet - Monitor campaign performance and identify bottlenecks swiftly - Explore meaningful networks, audiences, creatives, and messages that make a difference - Unleash the power of your CDP, Marketing - - - Automation and CRM data via social advertising - Put your entire budget to work, informingly optimize e-commerce revenue based on integrated attribution models

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Media companies in need of a platform to manage, execute and grow traditional and digital advertising revenue

Audience

Marketers wanting to observe in real time, all paid social advertising activities

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$399 per month
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Marketron
Founded: 1969
United States
www.marketron.com

Company Information

paragone.ai
Founded: 2009
United States
paragone.ai/product/actionable-performance-monitoring/

Alternatives

Alternatives

RadioBOSS

RadioBOSS

DJSoft
TMGCast

TMGCast

Typical Media Group

Categories

Advertising Supported
Radio Automation Supported
Revenue Management Supported

Categories

Social Media Advertising Features

Ad Buying Not Supported
Ad Creation Supported
Bulk Advertising Supported
Campaign Management Supported
Collaboration Tools Supported
Comment / Reply Moderation Supported
Digital Asset Management Supported
Reporting / Analytics Supported
Retargeting Supported
Roles / Permissions Supported

Integrations

Adjust Not Supported
AppsFlyer Not Supported
Eulerian Not Supported
Facebook Ads Not Supported
Fastory Not Supported
Google Ads Not Supported
Google Analytics Not Supported
Instagram Not Supported
LeadsBridge Not Supported
LiveRamp Not Supported
Meta Ads Not Supported
Pinterest Not Supported
Snapchat Not Supported
TikTok Not Supported
Wibbitz Not Supported
X (Twitter) Not Supported
X Ads (Twitter Ads) Not Supported
Zapier Not Supported

Integrations

Adjust Supported
AppsFlyer Supported
Eulerian Supported
Facebook Ads Supported
Fastory Supported
Google Ads Supported
Google Analytics Supported
Instagram Supported
LeadsBridge Supported
LiveRamp Supported
Meta Ads Supported
Pinterest Supported
Snapchat Supported
TikTok Supported
Wibbitz Supported
X (Twitter) Supported
X Ads (Twitter Ads) Supported
Zapier Supported
Claim Marketron and update features and information
Claim Marketron and update features and information
Claim Paragone and update features and information
Claim Paragone and update features and information