Marin Software vs. Realytics Comparison


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		Related Products Adzooma Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy. Our all-in-one platform helps you set up, manage, and optimize your Google, Facebook, and Microsoft advertising campaigns all in one place. By leveraging innovative machine learning and data science, our platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI. Packed with all the tools you need to grow your business, Adzooma gives you a crystal clear view of where your online marketing is right now, then provides personalized checklists to help you drive business growth. Join thousands of business owners like you and see how we make growing your business online simple. 254 Ratings Visit Website Semrush Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility. 6,459 Ratings Visit Website DirectMail2.0 Florida-based marketing software firm DirectMail2.0 is at the forefront of the direct mail industry with its unique approach to automated omnichannel marketing. By integrating traditional direct mail with digital technologies, DirectMail2.0 has become an indispensable tool for print companies looking to enhance their direct mail campaigns and achieve higher ROI. The DirectMail2.0 omnichannel ecosystem currently includes 15 features proven to lift response and ROI, including Flowcode, email follow up, targeted and geo-fenced digital ads, USPS mail tracking and Informed Delivery, personalized landing pages, de-anonymizing pixel technology, and more — all managed from a single dashboard that also reports real-time campaign results from online and offline campaign components alike. Through this robust omnichannel treatment, DirectMail2.0 users typically see a 25–50% lift in direct mail effectiveness compared to traditional direct mail alone. 7 Ratings Visit Website TrafficGuard With TrafficGuard, you'll never have to worry about polluted traffic ruining your campaign efforts again. Our cutting-edge ML/AI-driven technology filters out dumb and sophisticated, fraudulent traffic in real-time, ensuring that your ad spend is directed towards real, high-quality clicks and conversions. This means improved campaign results and a higher return on your ad spend (ROAS). The powerful solution ensures that every penny of your advertising spend is safeguarded so you can focus on achieving your marketing goals with peace of mind. Let TrafficGuard take the worry out of ad fraud protection and help you guard your: - Google Search (PPC) campaigns - Mobile UA campaigns - Affiliate spend - Social Networks But we don't just stop at technology - our expert campaign management and world-class customer service ensure you have a partner you can rely on for all your ad fraud protection needs. 89 Ratings Visit Website Visual Visitor AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly. 250 Ratings Visit Website ActiveCampaign ActiveCampaign is the autonomous marketing platform that transforms how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Within a single tool, you get real-time reporting and proactive optimizations in addition to market-leading deliverability and integration with 1000+ apps. With a user-friendly interface and a comprehensive suite of features, ActiveCampaign's platform is powerful, accessible, and designed to scale with your business. It's also easy to get started: While traditional tools force teams through long setup cycles and training, ActiveCampaign delivers measurable lifts in engagement and conversions in days. 89% of surveyed customers say the platform meets their business needs better than the competition, and 88% say ActiveCampaign delivers value faster than competitors. Read our ROI report for methodology 17,125 Ratings Visit Website Phonexa Phonexa is an enterprise-grade tracking and distribution platform for calls, leads, fraud, and compliance, in addition to a fully integrated stack of tools that enable marketers to track and optimize performance. At the core of the Phonexa ecosystem are LMS Sync for intelligent lead management and lead distribution, and Call Logic for advanced call tracking, routing, AI Call Agents, and pay-per-call campaigns, each enhanced by automation and real-time analytics. With a global presence, Phonexa supports clients across diverse industries, including insurance, financial services, home services, and beyond. 230 Ratings Visit Website CallTrackingMetrics CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality. 928 Ratings Visit Website Klaviyo Klaviyo is the AI-first B2C CRM platform that helps you grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI, it's faster and easier than ever to create personalized, lasting customer relationships. Klaviyo unifies your customer profiles by capturing every event, and then lets you orchestrate your email marketing, SMS marketing, push notifications, WhatsApp, and RCS campaigns in one place. Built-in AI agents plan and launch campaigns, personalize every send, answer questions, and resolve issues. With real-time attribution and insights, you'll be able to make smarter, faster decisions that drive ROI. Trusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strong 4,984 Ratings Visit Website Referral Factory Referral Factory makes it easy to launch and manage referral programs and affiliate programs, without writing a single line of code. Use our AI-powered referral program generator to create fully branded campaigns in seconds. Access 100,000+ verified affiliates to promote your business. Seamlessly integrate with HubSpot, Salesforce, Pipedrive, Intercom, and 3,000+ tools via API, webhooks, Zapier, or Make. Automate referral tracking, rewards, and communication. Referral Factory offers 200+ reward types: vouchers, PayPal payouts, gift cards, and more. Fully GDPR, SOC 2, and ISO 27001 compliant with self-hosting available. Get real-time analytics, 24/7 support, and pricing from $95/month. Referral Factory is ranked #1 Referral Software by Influencer Marketing Hub and Growth Marketing Pro. Trusted by thousands of marketers and founders to drive growth through word-of-mouth, affiliate marketing, and customer advocacy. 352 Ratings Visit Website
About MarinOne is the answer to the challenges facing today's digital marketer. By bringing search, social, and eCommerce advertising into a single platform, MarinOne helps advertisers maximize the results of their digital campaigns by giving them a single view of the customer. As fierce competitors, Google, Facebook, and Amazon are never going to help you make your advertising work effectively across channels. The most powerful weapon a performance marketer can use is their own data. MarinOne is designed to take full advantage of all available data—including your CRM, data warehouse, and publisher data, and third-party signals. MarinOne aligns your ad campaigns across multiple publishers, helping you get the spend mix right while analyzing each channel’s influence on one another. It’s one of the most effective differentiators for the modern performance marketer. MarinOne supplements publisher tools by amplifying campaigns to drive performance.	About Realytics is a leading provider of TV analytics solutions that helps brands and agencies optimize their television advertising efforts. With its innovative platform, Realytics measures the impact of TV campaigns across various digital touchpoints such as websites, mobile apps, and call centers. Through its proprietary technologies, including real-time TV spot detection and audience engagement algorithms, Realytics helps advertisers understand the effectiveness of their TV investments, particularly in a rapidly changing media landscape. Its Bee platform offers a unified measurement solution for both linear and connected TV (CTV) campaigns, allowing advertisers to track performance across all channels and devices.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Companies of all sizes that need a powerful digital advertising solution	Audience Marketers, agencies, and advertisers who want to measure and optimize the effectiveness of their TV campaigns across traditional and connected TV platforms
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Marin Software Founded: 2006 United States www.marinsoftware.com	Company Information Realytics Founded: 2013 France www.realytics.io
Alternatives Adlucent	Alternatives Semrush
Adobe Advertising Cloud Adobe	PPC BidMax Apex Pacific
Skai	Gainbuzz
Adzooma ClickTech Solutions	C3 Metrics
Google Campaign Manager 360 Google View All	Marin Software View All
Categories Ad Management Ad Optimization Advertising Agency Campaign Management Display Advertising eCommerce Performance Marketing PPC Search Engine Marketing (SEM) Social Media Advertising Social Media Marketing Web Analytics	Categories Media Monitoring Web Analytics
Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking Show More Features PPC Features A/B Testing Account Alerts Analytics / ROI Tracking Bid Management Budget Management Campaign Management Conversion Tracking Google / Bing Ads Keyword Research Tools Keyword Tracking Landing Pages / Web Forms URL Builder Search Engine Marketing (SEM) Features A/B Testing Account Alerts Analytics / ROI Tracking Bid Management Budget Management Campaign Management Conversion Tracking Google / Bing Ads Keyword Research Tools Keyword Tracking Landing Pages / Web Forms URL Builder	Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking
Integrations Commanders Act FuseCommander TrustCommander AT Internet Amazon Ads BOSCO CallRail CallTrackingMetrics Car Wars DV Publisher Suite Delacon Facebook Ads Google Ads Ikigai Invoca Lyftrondata MSIGHTS Microsoft Advertising Telmetrics X (Twitter) Show More Integrations View All 31 Integrations	Integrations Commanders Act FuseCommander TrustCommander AT Internet Amazon Ads BOSCO CallRail CallTrackingMetrics Car Wars DV Publisher Suite Delacon Facebook Ads Google Ads Ikigai Invoca Lyftrondata MSIGHTS Microsoft Advertising Telmetrics X (Twitter) Show More Integrations View All 3 Integrations
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