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About

While every enterprise experiences data challenges, we can help you maximize the value of your marketing data. We work as an extension of your marketing team and extended partners to make MarTech work better by integrating people, processes and platforms. When all three of those are in place, you can experience true data-driven decision power. Built from the ground up, the MSIGHTS platform is a suite of applications and integrated services that ensure your data is enterprise and analytics-ready. Take control and enjoy greater transparency while maximizing the value of your marketing data. Our solution packages can be leveraged individually to address specific challenges or combined to realize the full power of MSIGHTS across the marketing and data operations value chain. From implementation through ongoing services, each solution comes with our data expertise and collaborative customer support team.

About

Power BI is a business intelligence platform that enables users to analyze data using AI-driven tools and intuitive report creation. It consolidates data from various sources into OneLake, creating a centralized data source. This platform aids in embedding actionable insights into applications like Microsoft 365, aiding decision-making. Power BI integrates with Microsoft Fabric, enhancing data management. It offers scalability to handle large data volumes and integrates seamlessly with Microsoft services. Its AI capabilities efficiently identify patterns and generate insights. Power BI ensures data security and compliance. Its Copilot feature allows rapid report generation. Additionally, Power BI Pro offers self-service analytics, and its free version includes data modeling and visualization tools. It's known for unified data management, empowering users with accessibility and training resources. Power BI has demonstrated a significant ROI and economic benefit, as evidenced in a Forres

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Audience

Companies and organizations in need of a solution to optimize their marketing performance

Audience

Companies of all sizes that need a business intelligence solution

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$14/user/month
Free Version Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 4.4 / 5
ease 4.4 / 5
features 4.6 / 5
design 4.6 / 5
support 4.2 / 5

Pros & Cons from Real Users

Pros

  • It is simple to prepare and explore data with Microsoft Power BI. It is a great tool for data visualization. It is simple to data models with this tool. It is simple to analyze business data with Microsoft Power BI. Ability to make better and informed data-driven decisions.
  • Power BI transforms a complex world of data into a playground of insights. The best part of using Power BI is state of the art ease to use interface, I belongs to a non technical background but i didn't found it difficult to start using Power BI from day one of using for sales analytics.
  • I like a lot of of things about Microsoft Power BI, As i am using it since almost 2 years it has been a great tool for sales analytics which helps me keeps track of the organization's progress. Apart from this in aspect of Data visualization it provides a wide range of interactive & customizable charts, graphs & dashboards.
  • This software is great for BI, especially visualization. It’s the most affordable software I’ve found that can accomplish this.
  • Unlimited potential to drilldown, explore and play around with data. PowerBI's interface makes it easy to derive insights.

Cons

  • So far so good as I haven't experienced any shortcomings with Microsoft Power BI.
  • The occasional lags into the reports have made us wait a lot sometimes while we are looking for right figures to measure overall efforts. This could be reduced to make it a perfect sales analytics solution.
  • I haven't faced any major issue yet, apart from the minor one's which includes misalignment in report generation while preparing some extracting a report for LMS but later it also get solved. One more thing i'd like to mention in the cons column is that for a large organization like us its completely affordable but if we discuss about the smaller one's it may not be that much budget friendly.
  • There are some features missing from this software, but they usually only exist in really expensive software.
  • Slower than Tableau when it comes to ETL'ing datasets.

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Company Information

MSIGHTS
United States
www.msights.com/solutions

Company Information

Microsoft
Founded: 1975
United States
www.microsoft.com/en-us/power-platform/products/power-bi

Alternatives

Alternatives

Grafana Cloud

Grafana Cloud

Grafana Labs
Denodo

Denodo

Denodo Technologies
Looker

Looker

Google
PBRS Power BI Reports Distribution

PBRS Power BI Reports Distribution

ChristianSteven Software
Looker

Looker

Google

Categories

Dashboard Supported
Data Analysis Supported
Data Governance Supported
Data Management Supported
Data Visualization Supported
Lead Management Supported
Marketing Planning Supported
Reporting Supported

Categories

AI Data Analytics Supported
Big Data Supported
Dashboard Supported
Data Analysis Supported
Data Collaboration Supported
Data Visualization Supported
Embedded Analytics Supported
Reporting Supported
RFM Analysis Supported
Sales Analytics Supported

Business Intelligence Features

Ad Hoc Reports Not Supported
Benchmarking Not Supported
Budgeting & Forecasting Not Supported
Dashboard Supported
Data Analysis Supported
Key Performance Indicators Supported
Natural Language Generation (NLG) Not Supported
Performance Metrics Supported
Predictive Analytics Not Supported
Profitability Analysis Not Supported
Strategic Planning Not Supported
Trend / Problem Indicators Not Supported
Visual Analytics Supported

Integrations

Salesforce Supported
ALVAO Service Desk Not Supported
AccessOwl Not Supported
Angelfish Software Not Supported
Archipel Academy Not Supported
BrightWork Not Supported
Criteo Supported
DataHawk Not Supported
DynamicPoint Portals Not Supported
Enapps ERP Not Supported
GoBright Not Supported
GreenCommerce Not Supported
Precoro Not Supported
ProcurePro Not Supported
Resco Inspections+ Not Supported
Sizmek Ad Suite Supported
Syscon Cronus Not Supported
Ticketing As A ​Service Not Supported
ZAP Data Hub Not Supported
akenza Not Supported

Integrations

Salesforce Supported
ALVAO Service Desk Supported
AccessOwl Supported
Angelfish Software Supported
Archipel Academy Supported
BrightWork Supported
Criteo Not Supported
DataHawk Supported
DynamicPoint Portals Supported
Enapps ERP Supported
GoBright Supported
GreenCommerce Supported
Precoro Supported
ProcurePro Supported
Resco Inspections+ Supported
Sizmek Ad Suite Not Supported
Syscon Cronus Supported
Ticketing As A ​Service Supported
ZAP Data Hub Supported
akenza Supported
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Claim MSIGHTS and update features and information
Claim Microsoft Power BI and update features and information
Claim Microsoft Power BI and update features and information