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About

Everyone benefits from data-driven knowledge, whether you’re conducting market research, polling, academic studies or seeking to better understand your advertising campaigns and brand lift. Lucid delivers powerful answers, inspired by the sentiments of real people. The Lucid Marketplace makes it all possible. With a direct connection to the world’s most trusted sample providers, Lucid users can reach millions of survey respondents. Agencies, brands, firms, and many other organizations use the Lucid Marketplace to conduct market research. Find out how your campaigns are performing. Determine how your creative and placement are impacting your brand lift. Learn how your target audience is responding to your ads and make adjustments as needed. Reach online audiences to participate in your research. Lucid’s flexible solutions allow you to easily reach survey respondents within targeted demographics. Data from our Marketplace is also eligible for IRB approval.

About

PureSpectrum offers a complete end-to-end market research and insights platform. Built on the ethos of making researchers’ jobs easier, our customers are always at the forefront of our minds as we continue to push market research technology and data quality standards forward. In today’s fast-paced economy, we know that agile research is paramount to stay on top of rising trends, consumer sentiments, and rapidly evolving markets. The PureSpectrum Marketplace Platform is the industry’s most innovative fielding dashboard, connecting you to a marketplace of integrated panels. Create, launch, and manage surveys anytime in minutes, easily reaching your target markets and audiences. PureSpectrum is proud to have developed the industry’s first and only respondent-level scoring system, PureScore™, creating a new standard of data quality. Empower your market research with better insights using the PureSpectrum Sample Marketplace Platform.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Agencies, brands, firms, and organizations looking for a marketplace platform to optimize market research and get business insights

Audience

Companies that need a powerful market research platform

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 4.0 / 5
ease 5.0 / 5
features 4.0 / 5
design 5.0 / 5
support 4.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • The ability to scale is fantastic and the tool is a lot easier to use than its competitors. It took a few minutes to understand how to using the basic functionalities.

Cons

  • When you first start with the platform it may be slightly overwhelming to some users with all of the functionalities. A quick 3-4 minute video that gives a baseline understanding of the tool would be great. I'm aware they have a lot of training videos, but maybe having a mandatory initial one vs the 6 or 7 hints/tips would be more useful. Another minor critique is when you're an actual cell/box, the only way to exit the view and start using shapes and other tools is by clicking ESQ which is hard to tell since it's highlighted in grey.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Lucid
Founded: 2010
United States
luc.id/

Company Information

PureSpectrum
Founded: 2015
United States
www.purespectrum.com

Alternatives

Alternatives

Maru/HUB

Maru/HUB

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PureFi

PureFi

PureFi Protocol
LucidShape

LucidShape

Synopsys
MR Buddies

MR Buddies

Tech Buddies IT

Categories

Categories

Market Research Features

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Integrations

Dropbox Dash
Indent
Motileo
Nango
Optimal Workshop
Resmo
Truto
Workona

Integrations

Dropbox Dash
Indent
Motileo
Nango
Optimal Workshop
Resmo
Truto
Workona
Claim Lucid and update features and information
Claim Lucid and update features and information
Claim PureSpectrum and update features and information
Claim PureSpectrum and update features and information