Looker

Looker

Google
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About

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation. Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databases—to get real results, in real time.

About

Power BI is a business intelligence platform that enables users to analyze data using AI-driven tools and intuitive report creation. It consolidates data from various sources into OneLake, creating a centralized data source. This platform aids in embedding actionable insights into applications like Microsoft 365, aiding decision-making. Power BI integrates with Microsoft Fabric, enhancing data management. It offers scalability to handle large data volumes and integrates seamlessly with Microsoft services. Its AI capabilities efficiently identify patterns and generate insights. Power BI ensures data security and compliance. Its Copilot feature allows rapid report generation. Additionally, Power BI Pro offers self-service analytics, and its free version includes data modeling and visualization tools. It's known for unified data management, empowering users with accessibility and training resources. Power BI has demonstrated a significant ROI and economic benefit, as evidenced in a Forres

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Audience

Data and business teams interested in a powerful data analytics, business intelligence, and data visualization solution

Audience

Companies of all sizes that need a business intelligence solution

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

Looker (Google Cloud core) offer three platform editions:

Standard: A Looker (Google Cloud core) product for small organizations or teams with fewer than 50 users that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 1,000 query-based API calls per month, and up to 1,000 administrative API calls per month.

Enterprise: A Looker (Google Cloud core) product with enhanced security features for a wide variety of internal BI and analytics use cases that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 100,000 query-based API calls per month, and up to 10,000 administrative API calls per month.

Embed: A Looker (Google Cloud core) product for deploying and maintaining external analytics and custom applications at scale that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 500,000 query-based API calls per month, and up to 100,000 administrative API calls per month.
Free Version Not Supported
Free Trial Supported

Pricing

$14/user/month
Free Version Supported
Free Trial Supported

Reviews/Ratings

Overall 4.8 / 5
ease 4.3 / 5
features 4.7 / 5
design 4.5 / 5
support 4.7 / 5

Reviews/Ratings

Overall 4.4 / 5
ease 4.4 / 5
features 4.6 / 5
design 4.6 / 5
support 4.2 / 5

Pros & Cons from Real Users

Pros

  • My favorite aspect of Looker is its customizable in dashboard design compared to the similar products.
  • Looker offers an intuitive interface that facilitates the creation of customized reports. The ability to integrate with multiple data sources is impressive, enabling deeper and more comprehensive analysis. In addition, the real-time data exploration feature is crucial for making informed decisions quickly, which is vital in our dynamic work environment.
  • Looker is great for data analytics needs and can transform complex data into insights. Modern interface makes it incredibly easy to build and customize reports.
  • Its ability to visualize data in a clear and understandable way makes it easy to identify unusual patterns or potential threats through interactive and customizable dashboards. Looker's ability to create detailed and automated reports is another great advantage. This not only saves time, but also ensures that reports are always up-to-date, which is crucial for informed decision making and regulatory compliance.
  • Looker has the ability to integrate with multiple data sources, making it easy to create custom reports and dashboards. I value the collaboration features, such as the ability to easily share reports and dashboards with colleagues. This improves team communication and helps make informed data-driven decisions. In addition, the ability to customize visualizations to the client's needs adds significant value to our service.

Cons

  • It's a bit costlier than other options available.
  • While Looker is powerful, the initial setup can be complex and requires a significant investment of time and resources.
  • UI can be complex for new users and Third party integration should be added.
  • One concern is the initial setup complexity. Integrating and organizing data from various sources can be challenging, requiring significant time and resources up front.
  • The lack of some export features may frustrate users who need to work with data in other formats.

Pros & Cons from Real Users

Pros

  • It is simple to prepare and explore data with Microsoft Power BI. It is a great tool for data visualization. It is simple to data models with this tool. It is simple to analyze business data with Microsoft Power BI. Ability to make better and informed data-driven decisions.
  • Power BI transforms a complex world of data into a playground of insights. The best part of using Power BI is state of the art ease to use interface, I belongs to a non technical background but i didn't found it difficult to start using Power BI from day one of using for sales analytics.
  • I like a lot of of things about Microsoft Power BI, As i am using it since almost 2 years it has been a great tool for sales analytics which helps me keeps track of the organization's progress. Apart from this in aspect of Data visualization it provides a wide range of interactive & customizable charts, graphs & dashboards.
  • This software is great for BI, especially visualization. It’s the most affordable software I’ve found that can accomplish this.
  • Unlimited potential to drilldown, explore and play around with data. PowerBI's interface makes it easy to derive insights.

Cons

  • So far so good as I haven't experienced any shortcomings with Microsoft Power BI.
  • The occasional lags into the reports have made us wait a lot sometimes while we are looking for right figures to measure overall efforts. This could be reduced to make it a perfect sales analytics solution.
  • I haven't faced any major issue yet, apart from the minor one's which includes misalignment in report generation while preparing some extracting a report for LMS but later it also get solved. One more thing i'd like to mention in the cons column is that for a large organization like us its completely affordable but if we discuss about the smaller one's it may not be that much budget friendly.
  • There are some features missing from this software, but they usually only exist in really expensive software.
  • Slower than Tableau when it comes to ETL'ing datasets.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Company Information

Google
Founded: 1998
United States
cloud.google.com/looker/

Company Information

Microsoft
Founded: 1975
United States
www.microsoft.com/en-us/power-platform/products/power-bi

Alternatives

Alternatives

Grafana Cloud

Grafana Cloud

Grafana Labs
Denodo

Denodo

Denodo Technologies
PBRS Power BI Reports Distribution

PBRS Power BI Reports Distribution

ChristianSteven Software
Looker

Looker

Google

Categories

AI Data Analytics Supported
Big Data Supported
Dashboard Supported
Data Analysis Supported
Data Collaboration Supported
Data Engineering Supported
Data Modeling Supported
Data Visualization Supported
Digital Analytics Supported
Embedded Analytics Supported
Reporting Supported
Sales Analytics Supported
Web Analytics Supported

Categories

AI Data Analytics Supported
Big Data Supported
Dashboard Supported
Data Analysis Supported
Data Collaboration Supported
Data Visualization Supported
Embedded Analytics Supported
Reporting Supported
RFM Analysis Supported
Sales Analytics Supported

Big Data Features

Collaboration Supported
Data Blends Supported
Data Cleansing Supported
Data Mining Supported
Data Visualization Supported
Data Warehousing Not Supported
High Volume Processing Supported
No-Code Sandbox Supported
Predictive Analytics Not Supported
Templates Supported

Business Intelligence Features

Ad Hoc Reports Supported
Benchmarking Supported
Budgeting & Forecasting Supported
Dashboard Supported
Data Analysis Supported
Key Performance Indicators Supported
Natural Language Generation (NLG) Not Supported
Performance Metrics Supported
Predictive Analytics Not Supported
Profitability Analysis Supported
Strategic Planning Supported
Trend / Problem Indicators Supported
Visual Analytics Supported

Dashboard Features

Annotations Supported
Data Source Integrations Supported
Functions / Calculations Supported
Interactive Supported
KPIs Supported
OLAP Supported
Private Dashboards Supported
Public Dashboards Supported
Scorecards Supported
Themes Supported
Visual Analytics Supported
Widgets Supported

Data Analysis Features

Data Discovery Not Supported
Data Visualization Supported
High Volume Processing Not Supported
Predictive Analytics Supported
Regression Analysis Not Supported
Sentiment Analysis Not Supported
Statistical Modeling Supported
Text Analytics Supported

Data Visualization Features

Analytics Supported
Content Management Supported
Dashboard Creation Supported
Filtered Views Supported
OLAP Not Supported
Relational Display Not Supported
Simulation Models Not Supported
Visual Discovery Supported

Embedded Analytics Features

Ad hoc Query Supported
Application Development Supported
Benchmarking Supported
Dashboard Supported
Interactive Reports Supported
Mobile Reporting Supported
Multi-User Collaboration Supported
Self Service Analytics Supported
Streaming Analytics Supported
Visual Workflow Management Supported

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Not Supported
Customer Journey Mapping Not Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported

Reporting Features

Customizable Dashboard Supported
Data Source Connectors Not Supported
Drag & Drop Supported
Drill Down Supported
Email Reports Not Supported
Financial Reports Supported
Forecasting Supported
Marketing Reports Supported
OLAP Not Supported
Report Export Supported
Sales Reports Supported
Scheduled / Automated Reports Supported

Sales Analytics Features

Collaboration Tools Not Supported
Dashboards Supported
Forecasting Analytics Supported
Ideal Customer Profile (ICP) Not Supported
Lead Analytics Not Supported
Pipeline Management Not Supported
Predictive Forecasting Supported
Predictive Lead Scoring Supported
Sales Intelligence Reporting Supported

Business Performance Management Features

Ad hoc Analysis Supported
Ad Hoc Reports Supported
Budgeting & Forecasting Supported
Consolidation / Roll-Up Not Supported
Dashboard Supported
Key Performance Indicators Supported
Predictive Analytics Not Supported
Qualitative Analysis Not Supported
Quantitative Analysis Supported
Scorecarding Not Supported
Strategic Planning Not Supported

Web Analytics Features

Campaign Management Supported
Conversion Tracking Supported
Form Analytics Not Supported
Goal Tracking Supported
Keyword Tracking Supported
Multiple Site Management Not Supported
Pageview Tracking Not Supported
Referral Source Tracking Supported
Site Search Tracking Supported
Time on Site Tracking Supported
User Interaction Tracking Supported

Business Intelligence Features

Ad Hoc Reports Not Supported
Benchmarking Not Supported
Budgeting & Forecasting Not Supported
Dashboard Supported
Data Analysis Supported
Key Performance Indicators Supported
Natural Language Generation (NLG) Not Supported
Performance Metrics Supported
Predictive Analytics Not Supported
Profitability Analysis Not Supported
Strategic Planning Not Supported
Trend / Problem Indicators Not Supported
Visual Analytics Supported

Integrations

Azquo Supported
BI Hub Supported
DataGalaxy Supported
Drivetrain Supported
EZConvertBI Supported
Indexima Data Hub Supported
Metaphor Supported
Monda Supported
Orchestra Supported
Oxla Supported
Piwik PRO Supported
Salesforce Supported
Scispot Supported
Seenka Supported
Tailor Supported
ThinkData Works Supported
UniverseBridge Supported
Xero Supported
data studio for amazon Supported
rudol Supported

Integrations

Azquo Supported
BI Hub Supported
DataGalaxy Supported
Drivetrain Supported
EZConvertBI Supported
Indexima Data Hub Supported
Metaphor Supported
Monda Supported
Orchestra Supported
Oxla Supported
Piwik PRO Supported
Salesforce Supported
Scispot Supported
Seenka Supported
Tailor Supported
ThinkData Works Supported
UniverseBridge Supported
Xero Supported
data studio for amazon Supported
rudol Supported
Claim Looker and update features and information
Claim Looker and update features and information
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