Media LinkMedia Link Software
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Related Products
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About
LiftLab is a marketing analytics platform built to optimize media spend and maximize return on advertising investment through data-driven measurement, modeling, and experimentation. At its core is the “LiftLab Trust Engine,” which unifies econometric modeling (an agile Marketing Mix Model, or MMM) with real-world media experiments, such as geo-testing, to deliver transparent, unbiased insights into how each dollar spent on marketing contributes to revenue, both in the short term (performance) and long term (brand uplift and effectiveness). Users connect their sales, ad spend, post-purchase surveys, brand-lift studies, and attribution signals (both online and offline revenue), allowing LiftLab to measure incrementality, isolating the true impact of media spend, while eliminating reliance on last-click attribution or walled-garden platform analytics.
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About
Media Link Software is an easy-to-use system designed to create the most efficient ad placements. Our intuitive system tracks all forms of media and creates invaluable cross-platform reports. Some of our best features include automatic invoice checking, a tracking system for multiple generations of make-goods, and post-buy analysis. Media Link Software was designed by agency buyers to fit media experts' specific needs. With the right tools, you can empower clients to succeed by providing accurate media guidance. Media planning software is a tool second only to your knowledge and expertise. It should encompass all of today’s advertising options, save you time, and be available for a reasonable, sustainable cost. We have seen the cost of media-buying software continue to rise year after year, while its overall utility remains stagnant.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
B2C brands, ecommerce companies, and growth-oriented marketing teams in need of a tool to allocate ad budgets, forecast revenue, and optimize marketing investment for growth and profitability
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Audience
Advertising solution for agencies
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationLiftLab
Founded: 2018
United States
liftlab.com
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Company InformationMedia Link Software
United States
www.medialinksoftware.com
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Categories |
Categories |
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Advertising Agency Features
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
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Integrations
No info available.
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Integrations
No info available.
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