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About

Crush your social goals faster with Later Social™. Later is the all-in-one social marketing platform for the top social networks. Plan, analyze, and publish your content in a few clicks – so you can save time and grow your business. There’s more to social marketing than likes and comments. You’ll know exactly which posts are driving traffic, and where your followers are converting. Later helps you understand what works for your business, and gives you unique suggestions to optimize your social strategy. It’s data you can’t do without. Later helps you find on-brand content, add your own personal touch, and share to your Instagram, Facebook, Twitter and Pinterest social channels in just a few clicks. Auto Publish is now available for Instagram carousel posts on Starter plans or higher – so you can post even more content in less time! Just schedule it & get on with your day.

About

Loomly is the Brand Success Platform that empowers marketing teams to manage, nurture and amplify brand success on social media. As an all-in-one collaborative solution, Loomly allows you to manage your brand assets with Library, fuel your storytelling with Post Ideas, polish your content with Post Optimization Tips, control your brand messaging with Post Mockups & Approval Workflows, reach your audience with Native Scheduling, Post Targeting, Post Sponsoring & Ads Manager, engage with your community through Interactions and measure your performance with Advanced Analytics. Loomly is available via a monthly or yearly subscription and you can try it for free for 15 days (unlimited features, no credit card required, no obligations).

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies looking for a powerful all-in-one social media marketing platform

Audience

Brands, Agencies, Freelancers

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$19 per month
Free Version
Free Trial

Pricing

$32.00/month
- Base (2 user + up to 10 social accounts): $42/month (or $32/month when paid annually)
- Standard (up to 6 users + up to 20 social accounts): $85/month (or $64/month when paid annually)
- Advanced (up to 14 users + up to 35 social accounts): $175/month (or $131/month when paid annually)
- Premium (up to 30 users + up to 50 social accounts): $369/month (or $277/month when paid annually)
- Enterprise (31+ users + up to 51+ social accounts): contact us!
Free Version
Free Trial

Reviews/Ratings

Overall 4.0 / 5
ease 3.7 / 5
features 4.0 / 5
design 4.3 / 5
support 4.3 / 5

Reviews/Ratings

Overall 4.5 / 5
ease 4.2 / 5
features 5.0 / 5
design 4.2 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • The price is just right. It's not too low where the product is cheap and it's not too high where you can't afford it. I love how I can publish posts and schedule them on my phone. I am able to organize the photos so they look consistent and with my theme. There are also tons of blog posts on the Later site that are easy and fun to follow.
  • I like the program because it has been instrumental in managing social networks, specifically Instagram. The support is incredible and gives a straightforward solution to quality information for advertising purposes. It is extraordinary to highlight the followings of prospects on Instagram.
  • Didn't like this software as it was difficult to use compared to most social media programs out there.

Cons

  • The only con that I have noticed is that when you upload a high-res photo to Later, they compress the image. So when you auto-publish to Instagram its not as crisp as if you posted directly via the Instagram app.
  • Later has no issues; I must say it does everything flawlessly.
  • Hard to set up. Works but there's a learning curve.

Pros & Cons from Real Users

Pros

  • Love all there is to love about this amazing product. Not only can I schedule all of my social media posts but I can also gather inspiration by this site.
  • Loomly is a reliable platform for scheduling a month's worth of content for 15+ clients. With past scheduling platforms, they would disconnect from the accounts all the time. I've been using Loomly for about 6 months now, and it hasn't disconnected from any of the accounts even once!
  • Loomly can manage every popular social media accounts currently available in the market. Its Giphy integration allows me to directly insert gifs using a button. You can also schedule sponsored posts. Respond and react to comments directly from the dashboard.
  • Loomly is a content management helps in managing social media and ads content from one platform. It guides us step by step in creating subject and labels. Its add manager feature automatically generates post and ad previews. Unique features and easy to use and navigate. Provides15 days free trial package. Loyal and reliable software.

Cons

  • Nothing, it is all good. With the actual platform along with the support, we love this product.
  • To schedule a post, there are a lot of different options to click through. I do wish it could be more simple. For example, you have to click on which platforms to post on EVERY time you schedule a post, rather than it just automatically remembering the platforms. Also if you crop a photo, the original un-cropped version will still be in the "unused" photos folder, which can be confusing.
  • Analytics takes a slightly longer time to update new data.
  • Loomly team constantly add unique features and allow us to stay updated. No cons to write till now.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Later
Founded: 2014
Canada
later.com

Company Information

Loomly
Founded: 2016
United States
www.loomly.com

Alternatives

Postly

Postly

Postly Technologies, Inc.

Alternatives

Postly

Postly

Postly Technologies, Inc.

Categories

Categories

Social Media Marketing Features

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Social Media Management Features

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing Features

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Brand Management Features

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Marketing Planning Features

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Integrations

Facebook
Instagram
X (Twitter)
Axis LMS
Desktop.com
GIPHY
Google Business Profile
Link in Bio
LinkedIn
Microsoft Teams
Pinterest
Rambox
RiteKit
RiteTag
Shift
Slack
Stackreaction
Unsplash
YouTube
Zapier

Integrations

Facebook
Instagram
X (Twitter)
Axis LMS
Desktop.com
GIPHY
Google Business Profile
Link in Bio
LinkedIn
Microsoft Teams
Pinterest
Rambox
RiteKit
RiteTag
Shift
Slack
Stackreaction
Unsplash
YouTube
Zapier
Claim Later Social and update features and information
Claim Later Social and update features and information
Claim Loomly and update features and information
Claim Loomly and update features and information