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About

Crush your social goals faster with Later Social™. Later is the all-in-one social marketing platform for the top social networks. Plan, analyze, and publish your content in a few clicks – so you can save time and grow your business. There’s more to social marketing than likes and comments. You’ll know exactly which posts are driving traffic, and where your followers are converting. Later helps you understand what works for your business, and gives you unique suggestions to optimize your social strategy. It’s data you can’t do without. Later helps you find on-brand content, add your own personal touch, and share to your Instagram, Facebook, Twitter and Pinterest social channels in just a few clicks. Auto Publish is now available for Instagram carousel posts on Starter plans or higher – so you can post even more content in less time! Just schedule it & get on with your day.

About

Loomly is the Brand Success Platform that empowers marketing teams to manage, nurture and amplify brand success on social media. As an all-in-one collaborative solution, Loomly allows you to manage your brand assets with Library, fuel your storytelling with Post Ideas, polish your content with Post Optimization Tips, control your brand messaging with Post Mockups & Approval Workflows, reach your audience with Native Scheduling, Post Targeting, Post Sponsoring & Ads Manager, engage with your community through Interactions and measure your performance with Advanced Analytics. Loomly is available via a monthly or yearly subscription and you can try it for free for 15 days (unlimited features, no credit card required, no obligations).

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Not Supported
Android Supported
Chromebook Not Supported

Audience

Companies looking for a powerful all-in-one social media marketing platform

Audience

Brands, Agencies, Freelancers

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$19 per month
Free Version Not Supported
Free Trial Not Supported

Pricing

$32.00/month
- Base (2 user + up to 10 social accounts): $42/month (or $32/month when paid annually)
- Standard (up to 6 users + up to 20 social accounts): $85/month (or $64/month when paid annually)
- Advanced (up to 14 users + up to 35 social accounts): $175/month (or $131/month when paid annually)
- Premium (up to 30 users + up to 50 social accounts): $369/month (or $277/month when paid annually)
- Enterprise (31+ users + up to 51+ social accounts): contact us!
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.0 / 5
ease 3.7 / 5
features 4.0 / 5
design 4.3 / 5
support 4.3 / 5

Reviews/Ratings

Overall 4.5 / 5
ease 4.2 / 5
features 5.0 / 5
design 4.2 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • The price is just right. It's not too low where the product is cheap and it's not too high where you can't afford it. I love how I can publish posts and schedule them on my phone. I am able to organize the photos so they look consistent and with my theme. There are also tons of blog posts on the Later site that are easy and fun to follow.
  • I like the program because it has been instrumental in managing social networks, specifically Instagram. The support is incredible and gives a straightforward solution to quality information for advertising purposes. It is extraordinary to highlight the followings of prospects on Instagram.
  • Didn't like this software as it was difficult to use compared to most social media programs out there.

Cons

  • The only con that I have noticed is that when you upload a high-res photo to Later, they compress the image. So when you auto-publish to Instagram its not as crisp as if you posted directly via the Instagram app.
  • Later has no issues; I must say it does everything flawlessly.
  • Hard to set up. Works but there's a learning curve.

Pros & Cons from Real Users

Pros

  • Love all there is to love about this amazing product. Not only can I schedule all of my social media posts but I can also gather inspiration by this site.
  • Loomly is a reliable platform for scheduling a month's worth of content for 15+ clients. With past scheduling platforms, they would disconnect from the accounts all the time. I've been using Loomly for about 6 months now, and it hasn't disconnected from any of the accounts even once!
  • Loomly can manage every popular social media accounts currently available in the market. Its Giphy integration allows me to directly insert gifs using a button. You can also schedule sponsored posts. Respond and react to comments directly from the dashboard.
  • Loomly is a content management helps in managing social media and ads content from one platform. It guides us step by step in creating subject and labels. Its add manager feature automatically generates post and ad previews. Unique features and easy to use and navigate. Provides15 days free trial package. Loyal and reliable software.

Cons

  • Nothing, it is all good. With the actual platform along with the support, we love this product.
  • To schedule a post, there are a lot of different options to click through. I do wish it could be more simple. For example, you have to click on which platforms to post on EVERY time you schedule a post, rather than it just automatically remembering the platforms. Also if you crop a photo, the original un-cropped version will still be in the "unused" photos folder, which can be confusing.
  • Analytics takes a slightly longer time to update new data.
  • Loomly team constantly add unique features and allow us to stay updated. No cons to write till now.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Company Information

Later
Founded: 2014
Canada
later.com

Company Information

Loomly
Founded: 2016
United States
www.loomly.com

Alternatives

Postly

Postly

Postly Technologies, Inc.

Alternatives

Postly

Postly

Postly Technologies, Inc.

Categories

Categories

Social Media Marketing Features

Analytics Not Supported
Automated Publishing Not Supported
Contact Management Not Supported
Content Management Supported
Conversion Tracking Not Supported
Customer Targeting Not Supported
Keyword Filtering Not Supported
Multi-Account Management Not Supported
Post Scheduling Supported

Social Media Management Features

Automated Publishing Supported
Brand Tracking Not Supported
Content Management Supported
Customer Engagement Supported
Multi-Account Management Supported
Multi-User Collaboration Supported
Post Scheduling Supported
Reporting/Analytics Supported
Social Media Monitoring Not Supported

Social Media Marketing Features

Analytics Supported
Automated Publishing Supported
Contact Management Not Supported
Content Management Supported
Conversion Tracking Supported
Customer Targeting Not Supported
Keyword Filtering Supported
Multi-Account Management Supported
Post Scheduling Supported

Brand Management Features

Approval Process Control Supported
Artwork Management Supported
Asset Management Supported
Change Management Not Supported
Fulfillment Distribution Not Supported
Project Management Supported

Marketing Planning Features

Budgeting & Forecasting Not Supported
Collaboration Supported
Flowchart Not Supported
Goal Setting / Tracking Not Supported
Marketing Calendar Supported
Media Planning Supported
Predictive Analytics Not Supported
Presentation Tools Not Supported
Project Tracking Not Supported
Spend Management Not Supported

Integrations

Facebook Supported
Instagram Supported
X (Twitter) Supported
Axis LMS Not Supported
Desktop.com Supported
Later Influence Supported
Link in Bio Supported
LinkedIn Not Supported
Pinterest Not Supported
Rambox Supported
RiteKit Supported
RiteTag Supported
Slack Not Supported
Snapchat Not Supported
Stackreaction Not Supported
TikTok Not Supported
Unsplash Not Supported
Wufoo Not Supported
YouTube Not Supported
Zapier Not Supported

Integrations

Facebook Supported
Instagram Supported
X (Twitter) Supported
Axis LMS Supported
Desktop.com Not Supported
Later Influence Not Supported
Link in Bio Not Supported
LinkedIn Supported
Pinterest Supported
Rambox Not Supported
RiteKit Not Supported
RiteTag Not Supported
Slack Supported
Snapchat Supported
Stackreaction Supported
TikTok Supported
Unsplash Supported
Wufoo Supported
YouTube Supported
Zapier Supported
Claim Later Social and update features and information
Claim Later Social and update features and information
Claim Loomly and update features and information
Claim Loomly and update features and information