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About

Insightrackr is a mobile marketing strategy analysis platform that provides comprehensive data on mobile applications and media buying. It offers campaign updates from top media channels, enabling users to monitor global market trends and gain insights into competitors' strategies. With access to over 3 billion ad creatives from more than 5 million advertisers, Insightrackr serves as a valuable resource for creative inspiration. Its features include app download/revenue data analysis, app promotion rankings, ad creative library, and more, assisting developers in making informed marketing decisions and achieving user growth. The platform supports analysis across 140+ countries and 190+ app categories, providing a global perspective on mobile marketing trends. Additionally, Insightrackr offers customizable dashboards and real-time filtering, ensuring precise and tailored insights for businesses.

About

Similarweb is the leading AI-powered digital data platform committed to unlocking the full potential of the digital landscape. Trusted by startups, Fortune 500 companies, and top global brands, we provide actionable market insights that empower businesses to understand competitors, consumer behavior, and emerging trends. Our solutions span the entire digital funnel - covering marketing, SEO, sales operations, eCommerce, and research - with comprehensive analytics across websites, apps, products, and industries. With Similarweb, businesses gain access to extensive data coverage, including over 1 billion websites, 8 million apps, and 3 million brands. Our platform delivers real-time insights with data on 5 billion search terms, 250 million display ads, and 10 billion content pages, enabling companies to stay ahead of the curve. With global reach across 190 countries and 210 industries, Similarweb helps teams benchmark performance, optimize strategies, and drive growth.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

App developers and publishers, advertisers, media buyers, marketing teams, investors and analysts in the mobile app and advertising industries.

Audience

Similarweb is designed for marketing teams, SEO specialists, sales operations, eCommerce managers, and data analysts seeking comprehensive digital market intelligence to drive growth and competitive advantage

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Pricing

$199/month
1 user
3 months of historical data
1000 keywords per table
Worldwide view

Well-suited for digital marketers and entrepreneurs working to map out their online presence and build winning strategies.
Free Version Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • Very helpful tool for understanding the traffic going to a site monthly as well as sources of traffic. It also shows related competitors for a given site.

Cons

  • They provide a lot of value in their free version, but their subscription pricing is expensive.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

Insightrackr
Founded: 2023
Hong Kong
www.insightrackr.com/en/

Company Information

Similarweb
Founded: 2007
United States
www.similarweb.com

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RevX powered by Affle

Categories

Categories

Mobile Marketing Features

Channel Attribution Supported
Contextual Targeting Not Supported
Coupons Not Supported
Email Marketing Not Supported
Engagement Monitoring Not Supported
In-App Marketing Not Supported
Location-Based Marketing Not Supported
Push Notifications Not Supported
Text Messaging Not Supported
Text-to-Win Not Supported

Web Analytics Features

Campaign Management Supported
Conversion Tracking Supported
Form Analytics Not Supported
Goal Tracking Supported
Keyword Tracking Supported
Multiple Site Management Supported
Pageview Tracking Supported
Referral Source Tracking Supported
Site Search Tracking Supported
Time on Site Tracking Supported
User Interaction Tracking Not Supported

Integrations

AT Internet Not Supported
Adverity Not Supported
App Store Supported
Biscience Not Supported
Data Virtuality Not Supported
Desktop.com Not Supported
EXADS Not Supported
Google Not Supported
Google Analytics Not Supported
Google Play Supported
Grok Bot Not Supported
Netpeak Checker Not Supported
Niche Finder Not Supported
Nucla Not Supported
Purify Digital Not Supported
Salesforce Agentforce Marketing Not Supported
SerpDino Not Supported
SimilarTech Not Supported
Supermetrics Not Supported
Syfter Not Supported

Integrations

AT Internet Supported
Adverity Supported
App Store Not Supported
Biscience Supported
Data Virtuality Supported
Desktop.com Supported
EXADS Supported
Google Supported
Google Analytics Supported
Google Play Not Supported
Grok Bot Supported
Netpeak Checker Supported
Niche Finder Supported
Nucla Supported
Purify Digital Supported
Salesforce Agentforce Marketing Supported
SerpDino Supported
SimilarTech Supported
Supermetrics Supported
Syfter Supported
Claim Insightrackr and update features and information
Claim Insightrackr and update features and information
Claim Similarweb and update features and information
Claim Similarweb and update features and information