Influ2 vs. Smartly.io Comparison


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About Influ2 is a contact-level ABM platform built around a simple reality: people make decisions, not accounts. Traditional ABM tools aggregate data at the account level, leaving go-to-market teams guessing who is actually engaged. Influ2 removes that blind spot by enabling teams to target, engage, and measure impact at the individual buyer level across the entire buying journey. Use CRM data such as sales activity and pipeline stages to define exactly who to reach. Deliver ads to named decision-makers across LinkedIn, Facebook, Instagram, Google, Bing, Amazon, and more, and see precisely who viewed or engaged with each message, without relying on cookies or form fills. Influ2 also surfaces contact-level intent from search, content, social, and ad engagement, and connects those signals to sales workflows. Instead of vague attribution, reporting shows how individual engagement influences pipeline, conversion rates, and revenue, keeping Marketing and Sales aligned.	About Smartly.io automates every step of social advertising to unlock greater performance and creativity. With over $2B annual ad spend, we partner with the world’s leading brands to drive greater performance. We enable Creative, Media and Data teams to collaborate, produce, test and launch the best performing ads. With Smartly.io you can close the loop between planning, creating, launching and learning. With Smartly.io you can manage and run your social advertising in one central hub. Smartly.io centralizes campaign management so you can easily publish ads across formats and social platforms. Predictive algorithms automatically optimize your targeting, creatives, budgets, and bidding to ensure you reach the highest conversion rates.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience B2B marketers aiming to reach specific decision-makers from enterprise and medium-sized companies.	Audience Companies that need an ad platform to reach and engage their customers from a single workflow
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Influ2 Founded: 2017 United States www.influ2.com	Company Information Smartly.io Founded: 2013 Finland www.smartly.io
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Categories Account Based Marketing Account Data Management Ad Management Advertising Lead Generation Lead Nurturing Marketing Marketing Account Intelligence Personalization Social Media Advertising Social Media Marketing Video Advertising	Categories Ad Management AI Advertising AI Marketing Digital Asset Management Social Media Advertising Social Media Marketing Video Advertising
Social Media Marketing Features Analytics Automated Publishing Contact Management Content Management Conversion Tracking Customer Targeting Keyword Filtering Multi-Account Management Post Scheduling Show More Features Account Based Marketing Features Analytics Campaign Personalization Customer Segmentation Engagement Monitoring Lead Nurturing Lead Scoring Progress Tracking Prospecting Tools Target Account Identification Lead Generation Features Contact Discovery Contact Import/Export Lead Capture Lead Database Integration Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Visitor Identification Lead Nurturing Features A/B Testing Campaign Management Drip Campaigns Lead Capture Lead Notifications Lead Scoring Lead Segmentation Performance Metrics Personalization Pipeline Management Personalization Features A/B Testing Abandoned Cart Saver Account Based Marketing Behavioral Targeting Campaign Segmentation Content Analytics Contextual Targeting Customer Profiles Experience Management Recommendation Engine Website Personalization	Social Media Marketing Features Analytics Automated Publishing Contact Management Content Management Conversion Tracking Customer Targeting Keyword Filtering Multi-Account Management Post Scheduling Video Advertising Features Ad Optimization Collaboration Tools Creative Asset Management Demand-Side Platform (DSP) Design Ads Display Advertising In-App Video Media Buying Reporting / Analytics Social Advertising Supply-Side Platform (SSP) Video Monetization Show More Features Digital Asset Management Features Asset Categorization Asset Library Asset Sharing Brand Control Customizable Branding File Conversion Metadata Management Mobile App Reporting/Analytics Search Within Document Search/Filter Version Control Watermarking Workflow Management
Integrations Adjust Adobe Marketo Engage AppsFlyer Branch Facebook Facebook Ads Google Analytics HubSpot CRM HubSpot Customer Platform Instagram Kochava Meta Ads Outreach Pinterest Pipedrive Salesforce Salesforce Marketing Cloud Account Engagement Snapchat Tapistro Zoho CRM Show More Integrations View All 9 Integrations	Integrations Adjust Adobe Marketo Engage AppsFlyer Branch Facebook Facebook Ads Google Analytics HubSpot CRM HubSpot Customer Platform Instagram Kochava Meta Ads Outreach Pinterest Pipedrive Salesforce Salesforce Marketing Cloud Account Engagement Snapchat Tapistro Zoho CRM Show More Integrations View All 12 Integrations
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