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About
INCRMNTAL is an always-on incrementality measurement platform that reveals the true impact of your ad spend - without cookies, device IDs, or planned experiments. Powered by causal AI and reinforcement learning, INCRMNTAL analyzes marketing performance across Mobile, Web, TV & CTV, Influencers, OOH & DOOH, Audio, and Podcasts to answer the question every marketer should be asking: "What would have happened if I hadn't spent that money?" The platform delivers actionable, privacy-first insights continuously - no control groups, no holdouts, no waiting. Just real incrementality data that helps Advertisers optimize budgets, cut waste, and prove the value of every dollar spent.
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About
Podscribe is an independent podcast and audio advertising measurement, attribution, verification, and analytics platform that helps advertisers, agencies, and publishers understand and prove the real impact of their audio ad campaigns across podcasts, streaming audio, CTV, and other hard-to-measure media by using pixel-based tracking, multi-touch attribution, and incrementality testing to connect ad exposure with conversions and lift ROI. It automates ad verification with AI-enabled airchecks and quality checks, confirms that ads ran as planned, and provides real-time dashboards with reach, frequency, geo, and audience insights so teams can optimize performance and make data-driven decisions without manual work. Podscribe also offers competitive intelligence and benchmarking tools, monthly industry rankings of top podcasts, publishers, and advertisers, and audience segment analysis powered by household-level data, enabling smarter media planning and audience discovery.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Incrementality measurement software for advertisers
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Audience
Advertisers, media agencies, and podcast publishers who need precise, independent analytics and attribution to measure, verify, and optimize podcast and audio advertising performance
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$3999
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationINCRMNTAL
Founded: 2020
Israel
incrmntal.com
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Company InformationPodscribe
Founded: 2016
United States
podscribe.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Marketing Analytics Features
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
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Integrations
Google Sheets
Acast
Adjust
AppsFlyer
BetterHelp
Clarisights
DoorDash
Facebook
Google Cloud BigQuery
Google Drive
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Integrations
Google Sheets
Acast
Adjust
AppsFlyer
BetterHelp
Clarisights
DoorDash
Facebook
Google Cloud BigQuery
Google Drive
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