Related Products
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About
ID5 offers a privacy-first, adaptive universal identity platform built for the evolving landscape of digital advertising. Its core offering, the ID5 ID, is a persistent, encrypted identifier that leverages both deterministic and probabilistic signals to create durable, consent-aware user profiles across web, in-app, CTV, and audio environments. The ID5 Graph then intelligently connects those identifiers at individual and household levels, enabling cross-device targeting, frequency capping, and measurement across channels. Designed to be resilient to regulatory changes and third-party cookie deprecation, ID5’s machine learning technology adapts dynamically to signal loss and fragmentation, maintaining consistent identity resolution. It integrates with more than 100,000 media properties and major adtech systems, supporting publishers, SSPs, DSPs, and brands by increasing addressable audiences and improving campaign performance.
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About
LayerFive uses patent-pending AI technology to resolve consumer identities across all enterprise data sources, both online e.g., website and mobile apps, and offline e.g., CRM, Loyalty, Order Management etc., and builds a unified consumer profile. Using this as a core platform, we help improve marketing ROI by 2X+ with our omni-channel attribution, consumer journey analytics solutions as part of the 360 Marketing Analytics product. Additionally, we help enterprises comply with data privacy regulations e.g., GDPR, CCPA etc. by making consumers’ profile available directly to the consumers for self-serve privacy compliance, helping enterprises save cost while reducing the risk of non-compliance. Deterministic and patent-pending probabilistic identity resolution technology to unify consumer data across all enterprise data sources. LayerFive’s first-party tag to collect highest fidelity data from enterprise website without impacting data quality due to third-party cookie loss.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Advertisers interested in a tool to unify user identification, optimize cross-device targeting, and measure performance across digital channels
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Audience
Brands looking for a solution to get compliant with the regulations, improve consumer experience, and run marketing campaigns
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
$499 per month
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationID5
Founded: 2017
United Kingdom
id5.io
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Company InformationLayerFive
Founded: 2019
United States
www.layerfive.com
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Categories |
Categories |
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Integrations
Magento
Shopify
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