HubSpot Sales Hub vs. InsightSquared Comparison


HubSpot Sales Hub HubSpot	InsightSquared	+	+
Learn More Update Features	Learn More Update Features	Add To Compare	Add To Compare


		Related Products Visual Visitor AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly. 251 Ratings Visit Website CTM CTM, formerly known as CallTrackingMetrics, is a conversation intelligence and call tracking platform that helps businesses measure marketing performance, manage customer communications, and improve sales conversions. The software tracks phone calls, text messages, website forms, and chats to identify the advertising campaigns and channels that generate customer inquiries. Its AI-powered conversation analytics provide call transcription, summarization, sentiment analysis, and lead scoring. CTM also offers intelligent call routing, automated follow-ups, AI voice agents, and contact center management tools. Reporting dashboards help organizations analyze marketing attribution, advertising return on investment, customer interactions, and sales team performance. The platform integrates with Google Ads, Google Analytics, HubSpot, Salesforce, and other business applications to connect marketing data with customer conversations and revenue outcomes. 939 Ratings Visit Website D&B Connect Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis. 189 Ratings Visit Website QEval QEval is contact center quality assurance software that automates quality monitoring across 100% of voice, chat, and email interactions. Most call center QA teams manually sample 1 to 5% of calls. QEval replaces that with AI-powered speech analytics, automated quality scoring, and real-time compliance monitoring. Core functionality: call monitoring and evaluation, agent performance management, sentiment analysis, keyword detection, customer experience analytics, coaching workflows, gamification, and 110+ dashboards with predictive analytics. Compliance monitoring covers PCI, HIPAA, and GDPR with 98% accuracy and real-time alerts. QEval's speech analytics engine is trained on 138M+ interactions with 94% classification accuracy. The platform deploys in 30 days, not the 90 to 120 days typical of call center quality monitoring software. ISO 27001, SOC 2, PCI-DSS certified. Built by Etech Global Services for Fortune 500 contact centers in healthcare, telecom, retail, banking, and BPO. 30 Ratings Visit Website Fathom Fathom is an AI notetaking platform that records, transcribes, summarizes, and organizes meetings so users can stay focused on the conversation. The platform supports bot-based and bot-free capture, giving individuals and teams flexible ways to capture meeting notes. Fathom provides accurate transcripts, instant summaries, action items, follow-up details, and searchable meeting history. Users can ask questions across meetings, monitor key topics, and turn conversations into next steps for sales, customer success, marketing, and internal teams. Fathom integrates with tools such as Google Meet, Zoom, Microsoft Teams, Gmail, Slack, Salesforce, HubSpot, Notion, Asana, ChatGPT, Claude, Zapier, and public API or MCP workflows. Built for teams and individuals, Fathom helps reduce meeting admin, improve follow-through, and keep important decisions visible. 7,880 Ratings Visit Website D&B Hoovers D&B Hoovers is a sales intelligence and revenue workflow platform that helps sales and marketing teams identify opportunities, prioritize prospects, and engage buyers with confidence. By combining trusted company and contact intelligence with buyer intent data, trigger events, website engagement insights, and AI-powered assistance, D&B Hoovers helps organizations discover new opportunities, connect with key decision-makers, and focus on the accounts most likely to convert. 1,201 Ratings Visit Website Creatio Creatio is an AI CRM and workflow platform where people and AI agents work together — with no limits on users, agents, workflows, or scale. Built for midsize and large organizations, it combines best-in-class CRM across sales, marketing, and service with an AI-native, no-code engine that lets business teams automate workflows, deploy AI agents, and adapt processes without developer dependency. The platform includes Creatio Business Studio for building applications and AI agents using natural language and visual designers, and Creatio AI Studio — a dedicated environment for managing the full enterprise agent lifecycle, from building and deploying to governing and optimizing agents at scale. The AI CRM suite covers Marketing, Sales, and Service, each with embedded AI agents that handle routine tasks autonomously so teams can focus on higher-value work. Creatio's Unlimited Enterprise model removes per-seat, per-agent, and per-workflow pricing constraints entirely — the more your people and AI agents do together, the more value you get, without the cost scaling with it. The platform supports industry-specific deployments across 20+ verticals including financial services, manufacturing, high-tech, and public sector, backed by 700+ marketplace add-ons and a global network of 500+ partners. Recognized as a Leader and Strong Performer across multiple Gartner and Forrester reports, Creatio serves thousands of customers in 100+ countries. 589 Ratings Visit Website Coevera Coevera is an AI-native CRM and sales process platform for B2B sales organizations of 15 to 2,500 quota-carrying sellers — companies with a defined sales process, sales managers accountable for pipeline, and deals complex enough that consultation rather than transaction wins them. Formerly Pipeliner CRM, built since 2011 on one idea: a sales process should be visible, teachable and repeatable. Intelligence is the default state of the system, not a premium add-on. The platform is industry-agnostic; our strongest results have come from manufacturing, financial services, insurance, software, professional services, energy and mining. Sales leaders buy Coevera for a forecast they can defend. Sales operations teams buy it because it can be configured, changed and reported on without a dedicated administrator, outside consultants or a multi-year build. Reps use it because the pipeline is visual and the next step is obvious. • Voyager AI — predictive deal and pipeline guidance in context, with native MCP so Coevera data is available to the AI tools your team already uses. • Visual pipeline management — drag-and-drop pipelines, buying centers and relationship maps, so who is involved in a deal and what stage it is actually in are both visible. • Guided selling — your stages, required activities and qualification criteria enforced in the flow of work rather than in a document. • Automatizer — no-code workflow automation your own ops team builds and changes. • Reporting and forecasting built in — no BI license required, with BI Feeder exporting to Tableau, Power BI and others when your analysts want the raw data. Three editions at three price points — $85, $115 and $150 per user per month. Implementations run in weeks, not quarters. Served markets: United States, Canada, the United Kingdom, Australia, New Zealand and Europe, with English, German, Spanish and Italian as focus languages. 753 Ratings Visit Website Clazar Clazar is the leading Enterprise Cloud GTM Platform that helps software companies build, operate, and scale their business across AWS, Azure, and Google cloud marketplaces. From listing to co-selling to revenue reconciliation and recognition, our platform helps companies streamline and automate their entire cloud sales journey from a single, unified platform—with zero operational overhead. Clazar is designed for organizations where cloud marketplaces are a strategic go-to-market channel with executive ownership, revenue targets, and cross-functional accountability. It is built for the controls that enterprise organizations require, with RBAC (role-based access control), SSO (single sign-on), multi-factor authentication, audit logging, zero-trust network security, and robust governance tools that give you complete transparency and control. Our platform integrates seamlessly with leading CRMs like Salesforce and HubSpot and complies fully with industry-leading privacy and security standards such as GDPR, SOC 2, ISO 27017, ISO 27018, and ISO 27701. Teams of any size or skill level can hit the ground running with our intuitive UI, smart automation and built-in guardrails. Our transparent pricing scales with you, with no hidden fees or revenue sharing. Over 300 top companies like Supabase, Zapier, Replit, and Perplexity trust Clazar to power their success on cloud marketplaces. 102 Ratings Visit Website Pipedrive Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier. 12,537 Ratings Visit Website
About Get notified the moment a lead opens your email, track every interaction automatically, and organize all your activities in one place with HubSpot's sales software. Start for free, and upgrade as you grow. HubSpot's sales tools save time at every stage of the funnel. Queue up a sequence of personalized follow-up emails and reminders that get delivered automatically at the right time. Turn repetitive emails into templates, measure their performance, and share the best ones with your entire team. Get notified the instant prospects open an email, click a link, or open an attachment for timely, relevant follow-up with the hottest leads. Connect with prospects through live chat on your website, and eliminate back and forth emails and missed calls by sending a link that lets leads pick a meeting time that works for both of you. Eliminate manual entry as every lead’s contact info, email opens, and clicks get logged automatically. Automate time-consuming tasks like lead rotation.	About Know exactly what drives your team’s success. From lead to opportunity, cross-sell to renewal, see how 10,000+ companies have reduced risk, unlocked upside and accelerated revenue growth. Automatically sync deal activity and engagement levels so you can truly analyze your sales process. Activity data is the number one indicator of sales outcomes. So we automate, connect and write-the full team’s activities back to your CRM. Discover exactly what activities your sales team has completed, the steps they missed, and how prospects responded, so you can drive more consistent, predictable results. Understanding what your top reps do differently has never been easier. Record, transcribe and analyze every customer call across the entire sales journey. Capture transcripts, keywords, trends, and talk time. Then combine conversation data with full-lifecycle activity capture and robust machine learning, to enrich every element of your business – forecasts, reporting, product roadmaps, and more.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies all over the world	Audience Sales teams
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Not Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing Free Starter plan is $20/month, Professional plan is $100/month, Enterprise plan is $150/month Free Version Supported Free Trial Not Supported	Pricing No information available. Free Version Supported Free Trial Not Supported
Reviews/Ratings Overall 4.7 / 5 ease 4.7 / 5 features 4.3 / 5 design 4.7 / 5 support 4.4 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 4.0 / 5 features 5.0 / 5 design 4.0 / 5 support 4.3 / 5 Read all reviews
Pros & Cons from Real Users Pros -HubSpot Sales Hub is a robust platform that helps us to track and approach leads systematically. -Easy to use, with a little training team can onboard. -Allows to automate the sales processes. -Also, you can build a pipeline from scratch. -The user interface is visually appealing. It has better control over the sales of this platform since it automates the records of income without having to make manual entries, it is enough to integrate the different means of payment to keep track without having to manually record who has paid and how much you get entering my company in every certain period of time. With this I was able to mark a point of before and after within my company since good results have been seen when it comes to managing income automatically. Virtually anyone can start this platform without any problem, it is very customizable and easy to use. In addition to the fact that it does not stop there, if people want to deepen its use, it is possible since more features can be added depending on the plan that is chosen to be able to use this sales management platform. So I can say that it is very scalable when it comes to adding new features that allow you to improve the sales flow of your company. You can easily organize contacts and add any important data, as well as follow up on that contact to generate a more personalized sale when you need some help. It does not matter if the client is a person or a company, all possible details can be added, they can even be tagged to be able to schedule it in groups in the case of similar clients, this with the aim of having a better workflow. It is possible to integrate the marketing team with sales, it is very excellent to be able to do this since I can unify different departments within a platform which can share information such as contacts and reports. So it is very useful to have the management of sales and marketing data in one space making everything easier and leading to better sales. In addition, thanks to the fact that I can share the reports, I have been able to observe the impact of my marketing in relation to the sales that have achieved that impact that it has caused. I would say, Hubspot SalesHub is made for boosting up the sales and gathering leads. It helps you to intelligently approach leads. As we checked in reports our sales and leads are increased from the first most of adding this in our business. Its real-time tracks every leads from email and other marketing. This software helps to turn lead into your customers. Hubspot is a highly scalable sales CRM that controls all of the sales and marketing structure. Setting up this solution is not very complex. The user reports and behavior helped us to reach the right user at right time. It integrates with Hubspot CRM, which makes it more robust for sales processes. It has the best reporting capability. It gets connected with emails to track activity and capture leads for better conversions. You can also automate the sales processes, which saves lots of time. Cons The plan pricing is on the higher side. No other cons. It is difficult to configure customer payments when they are going to pay in different deposits, for me it would not be a problem if customers have different payment methods, so this platform should allow you to add different payment records into one. This would save me time in being able to automate everything within this platform without having to do everything manually and having the billing details elsewhere where the different payment methods that a client has used are clearly visible. The email integration does not do it well at all, even with Gmail when you want to keep track of customer conversations, this is annoying because sometimes the conversations do not synchronize well, it is as if the client sent me different emails , however, in Gmail it comes out as if it were a thread of a conversation. You can get around this problem by adding a plugin for HubSpot, but it's a bit risky because it's not safe for an extension to read email messages when it comes to maintaining customer privacy. The function of being able to add the call record when a customer returns the call is missing, this would be recorded in order to have better control in terms of customer service, since if any of my sales team calls a customer and the conversation continues on a call that the customer made this will not be recorded and it will be seen as the staff never continued the call with the customer as the call made by the customer cannot be recorded anywhere. I hope that in the near future WhatsApp can be integrated without any problem, just as it happens in Gmail, this would make it easier to have better control in conversations with customers and also to know who served a certain customer by having a system in which Record each chat sent by the different agents that are registered within the company account, thus improving response time performance and also seeing how each company staff responds when it comes to sales. Never any serious problem ever encountered. Good CRM. Customer contact information and direct call need improvement. Its "account-based marketing" is not really effective.	Pros & Cons from Real Users Pros The best thing for me that InsightSquared offers is how it presents the information, it is highly visual, with elegant graphics, easy to understand, full of important information, and from which you can get critical background information, in addition to using them in conjunction with their filters, understanding the behaviors of our customers and representatives allows us to make the best decisions. It is an incredible resource to measure the sales performance of our business; it is intuitive, easy to use, and integrates well with our CRM tool. It is a robust tool, provides varied functions and analytics to have a clear and real-time perception of our business in terms of sales effectiveness. Excellent tool to collect data regarding sales, a tool that allows you to keep track of the averages and percentages relating to sales, facilitates you to carry out the process in a fast and productive way. Thanks to its helpful knowledge, it guarantees employees the opportunity to know their numbers and thus be able to make decisions that help improve their productivity. Cons It is not so intuitive to use; it has a learning curve that requires a good study of the software. The best thing to do is not be too ambitious as you start to adapt to the program, start giving basic information, understand how to use it, and give more detailed information. Only its learning curve, being a software so loaded with functions, the familiarization with it usually takes a little more time. However, it is worth the time and energy to invest. It has a high cost at the beginning of using the tool, which hinders organizations from incorporating it in their activities; the platform is not as effective as you expect it to be.
Training Documentation Supported Webinars Supported Live Online Supported In Person Supported	Training Documentation Not Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information HubSpot Founded: 2006 United States www.hubspot.com/products/sales	Company Information InsightSquared Founded: 2010 United States www.insightsquared.com
Alternatives Apollo Apollo.io	Alternatives HelloProfit
Odoo	SalesDirector.ai
Nutshell	Troops
HubSpot CRM HubSpot	Aviso
HubSpot Customer Platform HubSpot View All	Jiminny View All
Categories AI Sales Assistants Supported AI Sales Tools Supported Conversation Intelligence Supported Data Enrichment Supported Email Tracking Supported Quote-to-Cash Supported Sales Analytics Supported Sales Engagement Supported Sales Force Automation Supported Sales Intelligence Supported Sales Performance Management Supported Sales Prospecting Supported Sales Tracking Supported Website Visitor Identification Supported	Categories AI Sales Assistants Supported AI Sales Tools Supported Business Intelligence Supported Conversation Intelligence Supported Data Visualization Supported Reporting Supported Revenue Intelligence Supported Revenue Management Supported Revenue Operations Supported Sales Analytics Supported Sales Tracking Supported
Show More Features Sales Engagement Features Call Scripts / Call Steps Supported CRM Integration Supported Email Sequences Supported Email Tracking / Automation Supported Lead Management Supported Reporting / Analytics Supported Sales / Voice Dialer Supported Sales Automation Supported Search Supported Task Management Supported Templates Supported Workflow Management Supported Sales Force Automation Features Call Management Supported Campaign Management Not Supported Channel Management Not Supported Commission Management Not Supported Contact Management Supported Contract Management Not Supported Customer Database Not Supported Email Marketing Supported Field Sales Management Not Supported Lead Management Supported Opportunity Management Supported Performance Metrics Supported Proposal Generation Not Supported Referral Tracking Supported Sales Forecasting Supported Territory Management Supported Sales Intelligence Features CRM Integration Supported Data Cleaning Supported Data Enrichment Supported Data Import/Export Supported Data Mining Supported Data Verification Supported Email Integration Supported Lead Scoring Supported List Building Supported Performance Management Supported Pipeline Management Supported Predictive Modeling/Analytics Supported Prospecting Tools Not Supported Reporting/Analytics Supported Sales Forecasting Supported	Show More Features Business Intelligence Features Ad Hoc Reports Supported Benchmarking Supported Budgeting & Forecasting Supported Dashboard Supported Data Analysis Supported Key Performance Indicators Supported Natural Language Generation (NLG) Not Supported Performance Metrics Supported Predictive Analytics Not Supported Profitability Analysis Not Supported Strategic Planning Not Supported Trend / Problem Indicators Supported Visual Analytics Supported Data Visualization Features Analytics Supported Content Management Not Supported Dashboard Creation Supported Filtered Views Supported OLAP Not Supported Relational Display Not Supported Simulation Models Not Supported Visual Discovery Supported Reporting Features Customizable Dashboard Supported Data Source Connectors Supported Drag & Drop Supported Drill Down Supported Email Reports Not Supported Financial Reports Supported Forecasting Supported Marketing Reports Supported OLAP Not Supported Report Export Supported Sales Reports Supported Scheduled / Automated Reports Supported
Integrations Adobe Marketo Engage Not Supported BigLittle RevenUp Supported Bliro Supported Brandlive Supported Brilliant Assessments Supported Brushfire Supported Contractbook Supported Curiosity Supported DataGuard Supported Fomo Supported Globalseo Supported Google Workspace Supported Liveforce Supported Modern Sales Supported Orum Supported RapidoForm Supported RevOps Supported Salesmsg Supported SuperAGI SuperSales Supported WebJoint Supported Show More Integrations View All 164 Integrations	Integrations Adobe Marketo Engage Supported BigLittle RevenUp Not Supported Bliro Not Supported Brandlive Not Supported Brilliant Assessments Not Supported Brushfire Not Supported Contractbook Not Supported Curiosity Not Supported DataGuard Not Supported Fomo Not Supported Globalseo Not Supported Google Workspace Not Supported Liveforce Not Supported Modern Sales Not Supported Orum Not Supported RapidoForm Not Supported RevOps Not Supported Salesmsg Not Supported SuperAGI SuperSales Not Supported WebJoint Not Supported Show More Integrations View All 9 Integrations
Claim HubSpot Sales Hub and update features and information Claim HubSpot Sales Hub and update features and information	Claim InsightSquared and update features and information Claim InsightSquared and update features and information