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About

Fraya is a web-based commerce platform for solo operators and small businesses, bringing a business website, online store, checkout, marketing and daily operations into one workspace. Users describe their business and Fraya creates a branded site with product and service listings, booking, events, blog, reviews and legal pages. Payments run through the business’s own Stripe account. Tools include email campaigns, abandoned-cart recovery, review requests, customer and order records, invoicing, and AI-assisted writing and visual content. Weekly social posts and campaigns are drafted for user approval before use. Fraya also adds structured data to site pages and checks whether AI answer engines mention a business. Sellers can import product listings from Shopify or Etsy, as well as CSV files. A free tier supports publishing and sales; paid plans add a custom domain, expanded marketing automation and additional AI content capacity.

About

Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions. - Increase abandoned cart flows revenue in Klaviyo with improved flow triggers - Enhanced Conversions for customer matching and lower CAC in Google Ads - Improved Event Match Quality Score in Meta Conversions API - Power up Google Analytics (GA4), tracking checkout steps and recurring orders - Built for data experts - making it ridiculously easy to get accurate data

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Small businesses, solo founders, makers and Etsy or Shopify sellers who want their website, store, checkout and marketing in one place

Audience

DTC founders, ecommerce marketers, and growth teams at Shopify brands (often Plus or scaling stores) who care about accurate data, reliable attribution, and connecting Shopify to GA4, Klaviyo, and paid ads platforms.

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$29/month
Free Version Supported
Free Trial Not Supported

Pricing

Free
Littledata offers flexible, usage-based pricing tailored to your Shopify store’s order volume. Plans start at $0.35 per order with a free trial available.
Free Version Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

Fraya
Founded: 2026
United States
fraya.ai/

Company Information

Littledata
Founded: 2014
United Kingdom
www.littledata.io

Alternatives

WALoops

WALoops

Varni Infotech

Alternatives

PixelPulse

PixelPulse

MoeZee Shop

Categories

eCommerce Supported

Categories

eCommerce Tools Supported
Web Analytics Supported

Web Analytics Features

Campaign Management Not Supported
Conversion Tracking Supported
Form Analytics Not Supported
Goal Tracking Supported
Keyword Tracking Not Supported
Multiple Site Management Supported
Pageview Tracking Supported
Referral Source Tracking Not Supported
Site Search Tracking Not Supported
Time on Site Tracking Not Supported
User Interaction Tracking Supported

Integrations

Shopify Supported
Etsy Supported
Facebook Not Supported
Facebook Ads Not Supported
Google Ads Not Supported
Google Analytics Not Supported
Google Tag Manager Not Supported
Klaviyo Not Supported
Pinterest Not Supported
Segment Not Supported
Shopify Plus Not Supported
Stripe Supported
TikTok Not Supported

Integrations

Shopify Supported
Etsy Not Supported
Facebook Supported
Facebook Ads Supported
Google Ads Supported
Google Analytics Supported
Google Tag Manager Supported
Klaviyo Supported
Pinterest Supported
Segment Supported
Shopify Plus Supported
Stripe Not Supported
TikTok Supported
Claim Fraya and update features and information
Claim Fraya and update features and information
Claim Littledata and update features and information
Claim Littledata and update features and information