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About

Equical is a BI-powered equity management platform specifically built for startups in emerging markets (with a strong emphasis on Africa, such as Nigeria, alongside regions like Latin America, Southeast Asia, and India).It's designed to handle the unique challenges these markets face — like multi-currency operations, local regulatory compliance (e.g., Nigerian SEC, Brazilian CVM, Indian SEBI), and limitations of traditional US-centric tools (Carta, Pulley, etc.) that often don't adapt well or become too expensive. Equical provides modern, automated tools to manage company ownership structures cleanly and intelligently — replacing messy spreadsheets, manual calculations, and compliance headaches. It focuses on fairness, transparency, and real-time insights for equity distribution and tracking.Key FeaturesAI-powered cap tables — Automatic updates, dilution modeling (e.g., "What if we raise $2M at $15M pre?")

About

Pulley simplifies the complex process of managing your cap table and equity - so you can focus on growing your business. Onboard to Pulley the same day and receive a 409a valuation in five days. Pulley offers an easy-to-use platform that supports early-stage companies from incorporation. We have the customization available to grow with companies as they scale. Pulley automates 409A valuation, Form 3921 submissions, Rule 701 compliance, board approvals, and supports electronic issuance of stock certificates. We process complex equity events like stock splits and complex vesting events instantaneously. Managing a cap table is difficult. For paralegals and lawyers, we offer fast support in less than five minutes so you can respond to your clients quickly. With integrations with HRIS systems including Gusto and Rippling, updating a cap table has never been easier. 
 Join the 1,000+ companies scaling with Pulley. Learn more at https://pulley.com.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Founders, investors, employees and lawyers

Audience

Hypergrowth startups interested in a cap table platform.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

$80
Free Version
Free Trial

Pricing

$100/month for 25 stakeholders
*Free trial available to customers migrating from Carta

1. Startup
Pricing: $100/mo / 25 stakeholders +$4 / additional stakeholder
Includes:
- Cap table management
- Share Certificate
- Electronically send & sign option grants, SAFEs, etc.
- Cap table modeling
- Concierge onboarding
- Option and equity templates
- Offer letters

2. Growth
Pricing: $280/mo / 40 stakeholders + $7 / additional stakeholder
Includes all Startup Plan features, plus:
- 409A valuations (learn more)
- Onboarding due diligence
- Electronic option exercises
- Rule 701
- Form 3921
- Board approvals
- HRIS integration

3. Custom
Pricing: Contact us
Includes all Growth Plan features, plus:
- ASC 718
- Priority onboarding
- Phone support
- Waterfall modeling (coming soon)
- Custom reports
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Equical
Founded: 2025
Lagos Nigeria
www.equical.tech

Company Information

Pulley
Founded: 2019
United States
pulley.com

Alternatives

Alternatives

WOWS Cap Table

WOWS Cap Table

WOWS Global

Categories

Categories

Equity Management Features

Cap Table Management
Deal Management
Document Storage
ESOP Management
Financial Modeling
Options Management
Participant Portal
Portfolio Management
Private Equity
Public Equity
Valuation Management
Vesting Management
VSOP Management

Integrations

BambooHR
Easop
Gusto
HiBob
Humaans
Insperity
Justworks
Namely
Rippling
Slice

Integrations

BambooHR
Easop
Gusto
HiBob
Humaans
Insperity
Justworks
Namely
Rippling
Slice
Claim Equical and update features and information
Claim Equical and update features and information
Claim Pulley and update features and information
Claim Pulley and update features and information