Magic Hour

Magic Hour

Magic Hour AI, Inc.
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About

The most effective platform on the web to engage your audience through rich media embeds. Get features like images, video, polls, slideshows, music, live video, forms, gifs, infographics and more automatically. Embedly supports over 700+ Official Content Providers. Join our library of official providers to ensure your videos, photos, audio, and rich media content are delivered correctly every time, across all platforms.

About

Magic Hour is an all-in-one AI video, image, and audio creation platform for creators, marketers, agencies, ecommerce teams, and developers. Create and edit content in your browser with 100+ tools, including AI video generation, text-to-video, image-to-video, video-to-video, face swap, lip sync, talking photo, AI image generation and editing, virtual try-on, image upscaling, voice generation, and automatic subtitles. Start free without signing up; no download is required. Paid plans add watermark-free exports, commercial usage rights, higher limits, and API access. Developers can automate media generation with the REST API, official SDKs, webhooks, and hosted MCP server for Claude, Claude Code, and Codex. Credits roll over, and generation errors automatically refund credits. Magic Hour serves more than 3 million creators worldwide and works on desktop and mobile web.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Websites that want to engage their audience through rich media embeds

Audience

Creators, marketers, agencies, ecommerce teams, startups, and developers producing social content, ads, product visuals, localization, client work, and custom apps.

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$9 per month
Free Version Not Supported
Free Trial Supported

Pricing

$10/month (billed annually)
Free plan available with no credit card required. Paid Creator, Pro, and Business plans start at $10/month when billed annually. Paid plans include watermark-free exports and commercial usage rights; API access varies by plan. Current credit allowances, usage limits, and monthly pricing are listed on the Magic Hour pricing page.
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • It delivers intuitive embeds of infographics, slideshow and polls to deploy and engage with users on the business websites. User interface and clean. Very easy to create rich media content.

Cons

  • Overall it's an outstanding media embeds for websites.

Pros & Cons from Real Users

Pros

  • A client asked for their training video in 8 languages. Dubbing would have cost a fortune, so we tested Magic Hour. The results were indistinguishable from studio work. We kept the project in-house, and pitched multilingual services to other clients.
  • We added Magic Hour’s clothes changer to our product pages so shoppers could see the shirt on their own face. Setup took about a day, and it worked on mobile right away. Customers started telling us ā€œthis actually looks like me,ā€ and we saw a clear lift in time-on-page and add-to-cart. It’s fast, stable during traffic spikes from ads, and the team answers questions quickly. It’s not perfect with tricky lighting or hats, but for everyday use it’s been a legit win for us and a real part of how we sell now.
  • The web app is fast and requires no installs. Face Swap, Lip Sync, and Image-to-Video covering most of my needs (video editing). Outputs are typically social ready with minimal tweaks. Templates and simple sliders shorten the learning curve. The API and credits model integrate cleanly into existing workflows. Pricing feels fair relative to the time saved.
  • Magic Hour is seriously impressive! The best thing about it is how easy and user-friendly it is. I'm no expert in video editing, but with Magic Hour, I felt like a pro in no time. It's crazy fast too! I've tried other editing tools, and they were so sluggish, but Magic Hour gets the job done in a snap. Plus, the quality of the style transfers is mind-blowing. I took some basic videos and turned them into something totally eye-catching and unique. I've been using it for my client work, and let me tell you, they are loving the results! It's like I've got this secret weapon that elevates my work to a whole new level. I couldn't be happier with Magic Hour - it's a total win!

Cons

  • Top ups aren't as good value as subscriptions. Takes some practice to get good with software.
  • Occasional hiccups with hats, glasses, or strong backlighting, and we’d like finer controls for fit and lighting. Not a deal-breaker, but worth noting.
  • Quality can vary by clip, so a second pass is sometimes needed to nail lips and edges. The free tier has upload and duration limits plus a watermark. Heavy uploads may queue during peak times. Some advanced controls are harder to find at first. Mobile works, but longer edits are smoother on desktop.
  • If I had to nitpick, one minor downside of Magic Hour is that it might leave you obsessively addicted to experimenting with different style transfers. But hey, it's all part of the fun!

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Embedly
Founded: 2012
United States
embed.ly/

Company Information

Magic Hour AI, Inc.
Founded: 2023
United States
magichour.ai/

Alternatives

EmbedPress

EmbedPress

WPDeveloper

Alternatives

Pykaso AI

Pykaso AI

Pykaso.ai

Categories

Categories

AI Video Editors Supported
Face Swap Supported

Integrations

Brightcove Supported
Claude Not Supported
Claude Code Not Supported
CodeKeep Supported
Codex CLI Not Supported
Facebook Supported
Instagram Supported
Kuula Supported
Loom Supported
Prezi Supported
Scribd Supported
SlideShare Supported
Stonly Supported
Vimeo Supported
YouTube Supported
Ziggeo Supported

Integrations

Brightcove Not Supported
Claude Supported
Claude Code Supported
CodeKeep Not Supported
Codex CLI Supported
Facebook Not Supported
Instagram Not Supported
Kuula Not Supported
Loom Not Supported
Prezi Not Supported
Scribd Not Supported
SlideShare Not Supported
Stonly Not Supported
Vimeo Not Supported
YouTube Not Supported
Ziggeo Not Supported
Claim Embedly and update features and information
Claim Embedly and update features and information
Claim Magic Hour and update features and information
Claim Magic Hour and update features and information