Drift

Drift

Salesloft
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About

Drift is a conversational marketing platform designed to help businesses engage website visitors and convert them into qualified sales opportunities. The platform uses AI-powered chat agents to start real-time conversations with prospects directly on a company’s website. Drift helps marketing and sales teams identify high-intent buyers, answer questions instantly, and guide visitors toward booking meetings or speaking with a representative. By replacing traditional forms with interactive conversations, businesses can improve the buying experience and accelerate lead qualification. Drift also provides insights into website visitor behavior, helping teams understand which prospects are most likely to convert. The platform integrates with existing sales and marketing tools to support a seamless revenue workflow. By combining real-time engagement with buyer insights, Drift helps companies generate more pipeline and close deals faster.

About

AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketing teams, sales teams, and B2B companies that want to engage website visitors in real time, qualify leads faster, and generate more sales pipeline through conversational AI

Audience

B2B audiences of all sizes

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free
Standard - $50/mo
Pro - $500/mo
Premium - $1500/mo
Enterprise - Chat With Us
Free Version
Free Trial

Pricing

$299.00/month
$299/month
White Label Reseller - Please Call
Free Version
Free Trial

Reviews/Ratings

Overall 4.6 / 5
ease 4.6 / 5
features 4.5 / 5
design 4.8 / 5
support 4.6 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • Drift does a great job in real-time conversational marketing, enabling businesses to engage with website visitors through live chat, chatbots, and personalized messaging.
  • Drift is easy to set up and implement on business websites. Its pre-programmed bots give a personalized experience to clients, which indirectly helps to boost sales. The chat page can be customized.
  • Drift makes it easier than ever to connect and chat with customers. The interface is easily utilized and the additional features are the cherry on top.
  • Setting up the Drift chatbot was really quick and integrates seamlessly with our HubSpot CRM. When we did have an issue the support team responded quickly with accurate info.
  • - It has 24*7 customer support system to solve all the queries of the user. - it has cross-platform support, so whether you use the chat using mobile tablet or pc, you are going to get the same experience. - Helps in growing sales by directly informing the sales team when a customer wants to make an order. This is done with the helps of chat service.

Cons

  • Some users may find Drift's pricing structure complex, and the initial setup might require a bit of extra technical expertise.
  • Had a great experience with Drift. No downside experienced till now.
  • It would be great to see more email tools being offered or a "chat bot" to utilize, but I'm sure these are on the horizon.
  • I would like to see a forms feature added. Though the integration works it would be much neater to have it out of the box here. Especially considering the steep price-point.
  • - Its pricing can be a problem if a small business with limited funds needs a feature which is present only in the upper pricing pack. - Drift throws bugs sometimes, which can annoy the customer. - Initially, user may find it difficult to use this software.

Pros from Real Users

Pros

  • Visual Visitor has been a great tool for identifying website visitors and improving our outreach. Team is very responsive and extremely helpful.
  • Visual Visitor has allowed all 14 of my clients to capture more leads than ever before. The platform has provided valuable demographic information about their prospective clients, which has helped me to form their overall marketing strategies. The AI Agent makes it seamless and easy to capture revenue that they aren't currently capturing via other forms of digital advertising. This product has paid for itself, time and time again, making it a no-brainer for all of my current and future marketing clients.
  • Easy to use, great return on investment. Actionable data that can be remarketed to by other means and the ability to automate using a web-hook is fantastic
  • • Provides highly detailed insights into website visitors—including contact details, behavioral data, and page activity—which help in identifying promising leads. • Features an intuitive, user-friendly dashboard that makes navigating large amounts of data quick and efficient. • Seamlessly integrates with existing systems, allowing for automated follow-ups and streamlined workflows. • Offers consistent, proactive customer support and regular enhancements (such as AI-powered features) that keep the platform current and effective. • Helps convert anonymous website visits into actionable, sales-ready leads.
  • ✅ Better Lead Management – Filters out known customers so the AI Sales Rep focuses on new leads ✅ Improved Tracking – Provides valuable insights on B2B/B2C website visitors ✅ Responsive Support – Casey was knowledgeable and made the setup smooth ✅ Boosts Efficiency – Reduces manual work and improves lead handling
  • Visual Visitor has been doing visitor identification for a long time and they continue to innovate and set the standard in website ID software. Pros -nice visualization of data -exporting of lead list -API connectivity
  • -The product is incredibly effective and delivers measurable results. - Gotten fantastic feedback from our clients on the quality of leads generated. - The support team is always responsive, helpful, and goes the extra mile. - User-friendly platform that’s easy to learn
  • Visual Visitor is absolutely amazing. Nolan and the team have been super helpful as we have set up multiple accounts. I am amazed at how easy it is to use and, most importantly, the accuracy and quality of the matches it provides for us. The reports are always at our fingertips, and we are really excited to begin using the AI Sales Rep tool.
  • Provides clear insights into website traffic. Identifies exactly who is interacting with the site. Uncovers fresh, actionable leads. Highly effective for pinpointing leads and delivering results. Supports business growth by providing valuable data.
  • Identifying and connecting with the right people has boosted sales! Visual Visitor has simplified the sales process and allowed me to grow. Who wouldn't want to know who's visiting your website?

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Salesloft
Founded: 2011
United States
www.salesloft.com/platform/drift

Company Information

Visual Visitor
Founded: 2009
United States
www.visualvisitor.com

Alternatives

Docket

Docket

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Alternatives

Freshchat

Freshchat

Freshworks
Heyday AI

Heyday AI

Hootsuite
Qualified

Qualified

Qualified.com

Categories

Categories

Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. These are the prospects we focus on, ensuring maximum impact for your sales efforts. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly. Let our AI Sales Rep handle the identification and engagement, so your sales team can focus on closing deals. Our AI Sales Rep is dedicated to bringing you fresh opportunities. By focusing exclusively on net new prospects, we ensure your existing customers and known prospects are not retargeted. This precision approach allows your sales team to concentrate on converting new leads into loyal customers, maximizing your reach and efficiency without duplicating efforts. Discover the power of reaching untouched potential with our intelligent prospecting solution.

Now that you know which companies are shopping for your product or service, finding Who To Contact is easy! Our B2B Contact data set is one of the largest in the world with over 706 million contacts. You are certain to find the person you need to contact.. And their co-workers!

Reach Buyers Seeking a Solution Like Yours Get daily buying signals from companies you care about most, with market-leading B2B contact data — in one unified platform. Pipeline quality is improved because your teams are focused on a smaller number of active shoppers and not just someone who stopped by your trade show booth, for example. When sales reps focus on active buyers, they are naturally going to close more deals. Your prospect is starting their research. They have not started talking to vendors yet. The digital footprints created from this research effort creates a sales advantage. 36% of sales go to the vendor that responds first.

You’ll never want to send an email without it again. At Visual Visitor, we understand the power of email tracking. Our technology allows you to have insight into what happens to your email after you hit send. You’ll know when and where it was opened, how long it took to be opened and the number of times it was viewed. Knowing how your recipient interacts with what you send, enables you to perfect your engagement! Users can check any time on the Visual Visitor dashboard to see each prospect who’s opened your email. Perfecting your email strategy hasn’t been easier! See what happens after you click “Send.” With this email tracking tool, users receive both a desktop and email notification as soon as the prospect opens your email. Knowing how your recipient interacts, enables you to perfect your engagement! You’ll know the location it was opened from, the open date and time, total times opened, and how long it took for them to open it. Remove the guesswork!

The most powerful, most targeted, easiest-to-use email acquisition tool available. Grow your email subscriber base 30x or more. Leverage machine learning and artificial intelligence to grow your email list with consent-based subscribers. Who better to add to your email list than the current visitors on your website? We will add 40% of your recent U.S.-based website visitors to your email list without you lifting a finger! Engage your audience through email within a few minutes of visiting your site. Drive results and measure impact with personalized outreach to each customer, sent when visitors are most likely to engage. Add Your DSP, Social Media, Custom Audience, or Direct Mail to drive engagement further. Keep your brand front-of-mind until point-of-purchase. Email Validation is a method of verifying if an email address is valid and deliverable. We help you land your emails in the inbox and connect with your customers. Drive up your open rates and ROI.

Our excessively comprehensive data set of over 706 million contacts provides your sales team with actionable information. Direct dial phone numbers, Email addresses. Over 706 million up-to-date, accurate B2B contact records. We provide details about job responsibilities, accolades, work experience, education, web mentions and links to social media profiles. Who is your prospect’s boss? Who are your prospects’ co-workers? Our data set put those answers and many more at your fingertips. We ethically source our data, and we will never go through your emails to scrape names or phone numbers. We always adhere to the latest privacy laws, including the California Consumer Privacy Act (CCPA), as well as international data regulations. We protect our customers’ personal data and we gather data in accordance with all applicable regulatory guidelines.

In a world where only about 2 percent of website visitors fill out a website form, you’re missing out on the other 98 percent! That’s the case many businesses are facing when it comes to website traffic. At Visual Visitor, we’re putting an end to this by offering anonymous website visitor tracking allowing marketers to understand who lands on your website. When someone visits your site, our technology can record information such as company name, pages viewed, keywords searched, and other relevant information that would not have been available to you without it.

Lead Generation Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Sales Intelligence Features

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Account Based Marketing Features

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Chatbot Features

Call to Action
Context and Coherence
Human Takeover
Inline Media / Videos
Machine Learning
Natural Language Processing
Payment Integration
Prediction
Ready-made Templates
Reporting / Analytics
Sentiment Analysis
Social Media Integration

Lead Capture Features

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Nurturing Features

A/B Testing
Campaign Management
Drip Campaigns
Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Performance Metrics
Personalization
Pipeline Management

Lead Generation Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Sales Intelligence Features

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Advertising Agency Features

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

B2B Data Features

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Buyer Intent Features

B2B Lead Generation
Channel Attribution
Competitor Analysis
Content Marketing
CRM Integration
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Email Tracking Features

A/B Testing
Audience Segmentation
Campaign Management
Event-Based Notifications
Location Tracking
Team Management

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

Google Analytics
HubSpot CRM
HubSpot Customer Platform
Mailchimp
Salesforce Marketing Cloud Account Engagement
Slack
Wufoo
Zapier
Beam AI
CalendarHero
Constant Contact
Dropbox
Freshpaint
HubSpot Marketing Hub
HubSpot Operations Hub
LinkedIn Sales Navigator
Livestorm
Protective.ai
Vonage Communications APIs (Nexmo)
Zight

Integrations

Google Analytics
HubSpot CRM
HubSpot Customer Platform
Mailchimp
Salesforce Marketing Cloud Account Engagement
Slack
Wufoo
Zapier
Beam AI
CalendarHero
Constant Contact
Dropbox
Freshpaint
HubSpot Marketing Hub
HubSpot Operations Hub
LinkedIn Sales Navigator
Livestorm
Protective.ai
Vonage Communications APIs (Nexmo)
Zight
Claim Drift and update features and information
Claim Drift and update features and information